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01 - Course Overview/01 - Course Overview.en.srt
4.11KB
01 - Course Overview/01 - Course Overview.mp4
16.73MB
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02 - Generating Predictive Analytics/02 - Overview and Introduction.en.srt
7.14KB
02 - Generating Predictive Analytics/02 - Overview and Introduction.mp4
41.72MB
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02 - Generating Predictive Analytics/03 - Real-world Examples of What Predictive Analytics are Good For.en.srt
11.03KB
02 - Generating Predictive Analytics/03 - Real-world Examples of What Predictive Analytics are Good For.mp4
16.75MB
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02 - Generating Predictive Analytics/04 - Breaking It Down - Phases and Steps to Generate Predictive Analytics.en.srt
8.14KB
02 - Generating Predictive Analytics/04 - Breaking It Down - Phases and Steps to Generate Predictive Analytics.mp4
16.9MB
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02 - Generating Predictive Analytics/05 - Data Acquisition Phase, Step 1 - identifying a Legitimate Problem.en.srt
9.54KB
02 - Generating Predictive Analytics/05 - Data Acquisition Phase, Step 1 - identifying a Legitimate Problem.mp4
21.35MB
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03 - Identifying Relevant Data Sources/06 - Data Acquisition Phase, Step 2 - Identifying Relevant Data.en.srt
4.79KB
03 - Identifying Relevant Data Sources/06 - Data Acquisition Phase, Step 2 - Identifying Relevant Data.mp4
18.32MB
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03 - Identifying Relevant Data Sources/07 - Data Acquisition Phase, Step 2, Part 2 - Asking the Right Questions.en.srt
6.52KB
03 - Identifying Relevant Data Sources/07 - Data Acquisition Phase, Step 2, Part 2 - Asking the Right Questions.mp4
6.84MB
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03 - Identifying Relevant Data Sources/08 - Data Acquisition Phase, Step 3 - Looking for Answers in All the Right Data Sources.en.srt
11.37KB
03 - Identifying Relevant Data Sources/08 - Data Acquisition Phase, Step 3 - Looking for Answers in All the Right Data Sources.mp4
17.57MB
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03 - Identifying Relevant Data Sources/09 - Data Acquisition Phase, Step 3, Part 2 - Extracting the Valuable Data.en.srt
2.99KB
03 - Identifying Relevant Data Sources/09 - Data Acquisition Phase, Step 3, Part 2 - Extracting the Valuable Data.mp4
15.16MB
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03 - Identifying Relevant Data Sources/10 - Module Wrap-up and Reality Check.en.srt
9.96KB
03 - Identifying Relevant Data Sources/10 - Module Wrap-up and Reality Check.mp4
24.47MB
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04 - Mapping the Customer Journey - Why It Matters and How to Do It/11 - Explaining the User Journey.en.srt
7.28KB
04 - Mapping the Customer Journey - Why It Matters and How to Do It/11 - Explaining the User Journey.mp4
11.98MB
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04 - Mapping the Customer Journey - Why It Matters and How to Do It/12 - Learning Why We Need to Map User Journeys.en.srt
10.16KB
04 - Mapping the Customer Journey - Why It Matters and How to Do It/12 - Learning Why We Need to Map User Journeys.mp4
35.29MB
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04 - Mapping the Customer Journey - Why It Matters and How to Do It/13 - The 5 Steps to Building a Customer Journey Map.en.srt
7.5KB
04 - Mapping the Customer Journey - Why It Matters and How to Do It/13 - The 5 Steps to Building a Customer Journey Map.mp4
13.8MB
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12.41MB
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04 - Mapping the Customer Journey - Why It Matters and How to Do It/15 - Building a User Persona - What Are the Blanks to Be Filled In.mp4
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05 - Using Data to Map the Touchpoints/18 - Identifying Touchpoints and Mapping Them Using Data.en.srt
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17.71MB
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05 - Using Data to Map the Touchpoints/21 - Mapping an Alternate Journey and Performing a Reality Check.en.srt
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06 - Combining Predictive Data and Journey Maps/22 - Combining Predictive Analytics and Journey Mapping.en.srt
10.52KB
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38.95MB
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06 - Combining Predictive Data and Journey Maps/23 - Spotting and Exploiting the Value Hiding in the Numbers.en.srt
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06 - Combining Predictive Data and Journey Maps/23 - Spotting and Exploiting the Value Hiding in the Numbers.mp4
25.08MB
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06 - Combining Predictive Data and Journey Maps/24 - Predicting How to Improve Charo's Journey.en.srt
8.47KB
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38.77MB
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06 - Combining Predictive Data and Journey Maps/25 - Closing Out Charo's Journey.en.srt
6.25KB
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06 - Combining Predictive Data and Journey Maps/26 - Using Data to Improve a Gift-Buying User's Journey.en.srt
11.35KB
06 - Combining Predictive Data and Journey Maps/26 - Using Data to Improve a Gift-Buying User's Journey.mp4
20MB
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06 - Combining Predictive Data and Journey Maps/27 - Unlocking the Hidden Value of Your Most Valuable Customers.en.srt
9.2KB
06 - Combining Predictive Data and Journey Maps/27 - Unlocking the Hidden Value of Your Most Valuable Customers.mp4
21.13MB
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06 - Combining Predictive Data and Journey Maps/28 - Incentivizing Your Best Customers to Come Back - and Bring Their Colleagues.en.srt
9.82KB
06 - Combining Predictive Data and Journey Maps/28 - Incentivizing Your Best Customers to Come Back - and Bring Their Colleagues.mp4
63.2MB
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06 - Combining Predictive Data and Journey Maps/29 - Predicting What You Should Do Next.en.srt
3.65KB
06 - Combining Predictive Data and Journey Maps/29 - Predicting What You Should Do Next.mp4
31.88MB
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Exercise Files.zip
297.99MB
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