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01. Momoko's Live Class Prerequisite Lessons/01. Dispelling Toxic Copywriting Myths/Dispelling Toxic Copywriting Myths.mp4
96.34MB
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01. Momoko's Live Class Prerequisite Lessons/01. Dispelling Toxic Copywriting Myths/Lesson-1-Examples-of-Conversion-vs-Brand-Copywriting.pdf
778.25KB
01. Momoko's Live Class Prerequisite Lessons/01. Dispelling Toxic Copywriting Myths/Topic.txt
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01. Momoko's Live Class Prerequisite Lessons/01. Dispelling Toxic Copywriting Myths/Transcript.txt
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01. Momoko's Live Class Prerequisite Lessons/02. How Many Conversion Goals Should Your Page Have/How Many Conversion Goals Should Your Page Have.mp4
28.2MB
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01. Momoko's Live Class Prerequisite Lessons/02. How Many Conversion Goals Should Your Page Have/Lesson-2-paradox-of-choice.pdf
392.54KB
01. Momoko's Live Class Prerequisite Lessons/02. How Many Conversion Goals Should Your Page Have/Topic.txt
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01. Momoko's Live Class Prerequisite Lessons/02. How Many Conversion Goals Should Your Page Have/Transcript.txt
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01. Momoko's Live Class Prerequisite Lessons/03. Applying the Conversion Formula to Copy/Applying the Conversion Formula to Copy.mp4
57.67MB
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01. Momoko's Live Class Prerequisite Lessons/03. Applying the Conversion Formula to Copy/MECLabs-Conversion-Optimization-Heuristic-Formula.png
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01. Momoko's Live Class Prerequisite Lessons/03. Applying the Conversion Formula to Copy/Topic.txt
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01. Momoko's Live Class Prerequisite Lessons/03. Applying the Conversion Formula to Copy/Transcript.txt
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01. Momoko's Live Class Prerequisite Lessons/04. What is Customer “Motivation”, Really/Topic.txt
302B
01. Momoko's Live Class Prerequisite Lessons/04. What is Customer “Motivation”, Really/Transcript.txt
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01. Momoko's Live Class Prerequisite Lessons/04. What is Customer “Motivation”, Really/What is Customer “Motivation”, Really.mp4
25.53MB
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01. Momoko's Live Class Prerequisite Lessons/05. What Makes for a Great Value Proposition/Transcript.txt
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01. Momoko's Live Class Prerequisite Lessons/05. What Makes for a Great Value Proposition/What Makes for a Great Value Proposition.mp4
14.14MB
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01. Momoko's Live Class Prerequisite Lessons/05. What Makes for a Great Value Proposition/topic.txt
288B
01. Momoko's Live Class Prerequisite Lessons/06. The Customer Awareness Spectrum/5-Levels-of-Awareness.pdf
363.14KB
01. Momoko's Live Class Prerequisite Lessons/06. The Customer Awareness Spectrum/The Customer Awareness Spectrum.mp4
34.7MB
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01. Momoko's Live Class Prerequisite Lessons/06. The Customer Awareness Spectrum/Topiic.txt
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01. Momoko's Live Class Prerequisite Lessons/06. The Customer Awareness Spectrum/Transscript.txt
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01. Momoko's Live Class Prerequisite Lessons/07. Embracing a Copy-First Approach/Topic.txt
274B
01. Momoko's Live Class Prerequisite Lessons/07. Embracing a Copy-First Approach/Transcript.txt
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01. Momoko's Live Class Prerequisite Lessons/08. The Importance of a PersuasiveNarrative Flow/By_getwsodo.com.url
64B
01. Momoko's Live Class Prerequisite Lessons/08. The Importance of a PersuasiveNarrative Flow/The Importance of a PersuasiveNarrative Flow.mp4
51.19MB
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01. Momoko's Live Class Prerequisite Lessons/08. The Importance of a PersuasiveNarrative Flow/Topic.txt
248B
01. Momoko's Live Class Prerequisite Lessons/08. The Importance of a PersuasiveNarrative Flow/Transcript.txt
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01. Momoko's Live Class Prerequisite Lessons/09. “Punch-Up” Tricks to Improve Your Copy/Topic.txt
206B
01. Momoko's Live Class Prerequisite Lessons/09. “Punch-Up” Tricks to Improve Your Copy/Transcript.txt
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01. Momoko's Live Class Prerequisite Lessons/09. “Punch-Up” Tricks to Improve Your Copy/lesson9-word-pictures.pdf
389.91KB
01. Momoko's Live Class Prerequisite Lessons/09. “Punch-Up” Tricks to Improve Your Copy/“Punch-Up” Tricks to Improve Your Copy.mp4
64.56MB
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01. Momoko's Live Class Prerequisite Lessons/10. Anatomy of an Irresistible Call-to-Action/Anatomy of an Irresistible Call-to-Action.mp4
50.77MB
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01. Momoko's Live Class Prerequisite Lessons/10. Anatomy of an Irresistible Call-to-Action/Topic.txt
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01. Momoko's Live Class Prerequisite Lessons/10. Anatomy of an Irresistible Call-to-Action/Transcript.txt
3.66KB
02. Weeks 1 and 2 Finding Your Key Messages/Class 1 How to “Tear Down” Your Own Page Copy/CXL-Class-1-Slides.pdf
1.64MB
02. Weeks 1 and 2 Finding Your Key Messages/Class 1 How to “Tear Down” Your Own Page Copy/Class 1 How to “Tear Down” Your Own Page Copy.mp4
656.37MB
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02. Weeks 1 and 2 Finding Your Key Messages/Class 1 How to “Tear Down” Your Own Page Copy/MessagingCopyTeardownChecklist.xlsx
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02. Weeks 1 and 2 Finding Your Key Messages/Class 1 How to “Tear Down” Your Own Page Copy/Topic.txt
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02. Weeks 1 and 2 Finding Your Key Messages/Class 2 How to Hunt and Gather Messages Online/CXL-Copywriting-Class-2-Lecture.pdf
1.97MB
02. Weeks 1 and 2 Finding Your Key Messages/Class 2 How to Hunt and Gather Messages Online/Class 2 How to Hunt and Gather Messages Online.mp4
380.91MB
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02. Weeks 1 and 2 Finding Your Key Messages/Class 3 How to Pull Powerful Messages out of Your Customers/CXL-Class-3-Slides.pdf
1.84MB
02. Weeks 1 and 2 Finding Your Key Messages/Class 3 How to Pull Powerful Messages out of Your Customers/Class 3 How to Pull Powerful Messages out of Your Customers.mp4
326.28MB
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02. Weeks 1 and 2 Finding Your Key Messages/Class 3 How to Pull Powerful Messages out of Your Customers/Class-3-Customer-Interview-Template.pdf
38.7KB
02. Weeks 1 and 2 Finding Your Key Messages/Class 3 How to Pull Powerful Messages out of Your Customers/Class-3-Customer-Survey-Template.pdf
53.04KB
02. Weeks 1 and 2 Finding Your Key Messages/Class 3 How to Pull Powerful Messages out of Your Customers/Class-3-User-Testing-Template.pdf
25.78KB
02. Weeks 1 and 2 Finding Your Key Messages/Class 3 How to Pull Powerful Messages out of Your Customers/Class-3-Visitor-Survey-Template.pdf
43.59KB
02. Weeks 1 and 2 Finding Your Key Messages/Class 4 How to Home in on Your Best Value Proposition/Class 4 How to Home in on Your Best Value Proposition.mp4
432.08MB
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02. Weeks 1 and 2 Finding Your Key Messages/Class 4 How to Home in on Your Best Value Proposition/Class-4-Slides.pdf
2.58MB
02. Weeks 1 and 2 Finding Your Key Messages/Class 4 How to Home in on Your Best Value Proposition/FeaturePositioningUVPCreation-LaminarData.xlsx
63.63KB
02. Weeks 1 and 2 Finding Your Key Messages/Class 4 How to Home in on Your Best Value Proposition/transcript.pdf
38.53KB
03. Weeks 3 and 4 Writing, Editing, & Layout/Class 5 How to Add Structure & Flow to Your Messages/CXL-Class-5-Slides.pdf
1.98MB
03. Weeks 3 and 4 Writing, Editing, & Layout/Class 5 How to Add Structure & Flow to Your Messages/Chat.pdf
24.54KB
03. Weeks 3 and 4 Writing, Editing, & Layout/Class 5 How to Add Structure & Flow to Your Messages/Class 5 How to Add Structure & Flow to Your Messages.mp4
327.22MB
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03. Weeks 3 and 4 Writing, Editing, & Layout/Class 5 How to Add Structure & Flow to Your Messages/MessagingCopyTeardownChecklist.xlsx
33.71KB
03. Weeks 3 and 4 Writing, Editing, & Layout/Class 6 Writing the First Draft/CXL-Class-6-Slides.pdf
1.03MB
03. Weeks 3 and 4 Writing, Editing, & Layout/Class 6 Writing the First Draft/Chat-Transcript.pdf
27.87KB
03. Weeks 3 and 4 Writing, Editing, & Layout/Class 6 Writing the First Draft/Class 6 Writing the First Draft.mp4
647.18MB
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03. Weeks 3 and 4 Writing, Editing, & Layout/Class 6 Writing the First Draft/CustomerMessagingCanvas-Empty.pdf
46.85KB
03. Weeks 3 and 4 Writing, Editing, & Layout/Class 6 Writing the First Draft/FirstDraft-UVP-focusedFramework.pdf
40.62KB
03. Weeks 3 and 4 Writing, Editing, & Layout/Class 6 Writing the First Draft/Message-MiningDataEntryForm-Petdoors.comResponses.xlsx
53.85KB
03. Weeks 3 and 4 Writing, Editing, & Layout/Class 7 How to “Punch Up” Your Copy/CXL-Class-7-Slides.pdf
3.28MB
03. Weeks 3 and 4 Writing, Editing, & Layout/Class 7 How to “Punch Up” Your Copy/Chat-Transcript-1.pdf
24.34KB
03. Weeks 3 and 4 Writing, Editing, & Layout/Class 7 How to “Punch Up” Your Copy/Class 7 How to “Punch Up” Your Copy.mp4
375.25MB
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03. Weeks 3 and 4 Writing, Editing, & Layout/Class 8 Formatting Your Copy & Laying Out Your Page/CXL-Class-8-Slides-.pdf
5.47MB
03. Weeks 3 and 4 Writing, Editing, & Layout/Class 8 Formatting Your Copy & Laying Out Your Page/Class 8 Formatting Your Copy & Laying Out Your Page.mp4
395.93MB
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03. Weeks 3 and 4 Writing, Editing, & Layout/Class 8 Formatting Your Copy & Laying Out Your Page/Topic.txt
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03. Weeks 3 and 4 Writing, Editing, & Layout/Class 8 Formatting Your Copy & Laying Out Your Page/class-8-chat.pdf
35.05KB
04. BONUS CLASS How to Shift Your Team to a Copy-First Design Workflow/BONUS CLASS How to Shift Your Team to a Copy-First Design Workflow.mp4
347.97MB
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04. BONUS CLASS How to Shift Your Team to a Copy-First Design Workflow/BasicEditorialWorkflow-Template.xlsx
5.96KB
04. BONUS CLASS How to Shift Your Team to a Copy-First Design Workflow/CXL-Class-9-Slides.pdf
1.65MB
04. BONUS CLASS How to Shift Your Team to a Copy-First Design Workflow/Momokoclass9transcript.pdf
42.35KB
04. BONUS CLASS How to Shift Your Team to a Copy-First Design Workflow/TEMPLATE-Split-TestDesignResultsForm.pdf
77.18KB
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