10x Emails 2.0/01 - Module 1- Plan 10x Emails/00 - Intro How to use this Module.ts
10.29MB
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10x Emails 2.0/01 - Module 1- Plan 10x Emails/01 - All businesses are email businesses.ts
26.8MB
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10x Emails 2.0/01 - Module 1- Plan 10x Emails/02 - The 3-1 Rule.ts
23.69MB
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10x Emails 2.0/01 - Module 1- Plan 10x Emails/02.1 - 3 to 1 Planner.pdf
32.59KB
10x Emails 2.0/01 - Module 1- Plan 10x Emails/03 - The segmentation essentials.ts
34.54MB
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10x Emails 2.0/01 - Module 1- Plan 10x Emails/03.1 - Segmentation Worksheet.pdf
33.35KB
10x Emails 2.0/01 - Module 1- Plan 10x Emails/03.2 - Disqus + Mailchimp Integration.htm
381.86KB
10x Emails 2.0/01 - Module 1- Plan 10x Emails/03.3 - Segment-Your-Email-List-To-Increase-Open-Rates-Data.htm
112.17KB
10x Emails 2.0/01 - Module 1- Plan 10x Emails/04 - A deeper look at segmentation.ts
85.3MB
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10x Emails 2.0/01 - Module 1- Plan 10x Emails/04.1 - Segmentation Worksheet - Start Here.pdf
30.89KB
10x Emails 2.0/01 - Module 1- Plan 10x Emails/04.2 - Segmentation.pdf
317.31KB
10x Emails 2.0/01 - Module 1- Plan 10x Emails/05 - How to plot a drip or lead nurturing campaign.ts
13.62MB
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10x Emails 2.0/01 - Module 1- Plan 10x Emails/05.1 - How to Plot a Drip Campaign.ts
32.78MB
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10x Emails 2.0/01 - Module 1- Plan 10x Emails/05.1 - How to plot a drip or nurturing campaign.pdf
179.11KB
10x Emails 2.0/01 - Module 1- Plan 10x Emails/05.2 - Fibonacci Planner.pdf
30.9KB
10x Emails 2.0/01 - Module 1- Plan 10x Emails/06 - How to structure the content of your drip campaign.ts
28.13MB
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10x Emails 2.0/01 - Module 1- Plan 10x Emails/06.1 - Over-the-shoulder tutorial (OTST) Using PASO.ts
51.32MB
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10x Emails 2.0/01 - Module 1- Plan 10x Emails/06.1 - PASO Worksheet.pdf
39.04KB
10x Emails 2.0/01 - Module 1- Plan 10x Emails/07 - How to plot a SaaS onboarder.ts
84.54MB
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10x Emails 2.0/01 - Module 1- Plan 10x Emails/07.1 - How to write a SaaS email campaign.pdf
359.64KB
10x Emails 2.0/01 - Module 1- Plan 10x Emails/08 - Bag o' emails.ts
80.61MB
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10x Emails 2.0/01 - Module 1- Plan 10x Emails/08.1 - Bag O' Emails.pdf
225.61KB
10x Emails 2.0/01 - Module 1- Plan 10x Emails/09 - Newsletters You need a USP.ts
33.17MB
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10x Emails 2.0/01 - Module 1- Plan 10x Emails/09.1 - Value Proposition Scorecard.pdf
30.6KB
10x Emails 2.0/01 - Module 1- Plan 10x Emails/10 - Newsletters What should I write about.ts
28.89MB
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10x Emails 2.0/01 - Module 1- Plan 10x Emails/10.1 - OTST Using Buzzsumo to find topics.ts
15.38MB
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10x Emails 2.0/02 - Module 2 Write 10x Emails/00 - How to use this module.ts
11.37MB
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10x Emails 2.0/02 - Module 2 Write 10x Emails/01 - Copywriting essentials From line Theory.ts
20.95MB
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10x Emails 2.0/02 - Module 2 Write 10x Emails/01.1 - From Line Checklist.pdf
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10x Emails 2.0/02 - Module 2 Write 10x Emails/01.1 - Over-the-shoulder Tutorial Copywriting Essentials.ts
9.8MB
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10x Emails 2.0/02 - Module 2 Write 10x Emails/02 - Copywriting essentials Subject lines Theory.ts
40.51MB
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10x Emails 2.0/02 - Module 2 Write 10x Emails/02.1 - Email Subject Line Formulas.pdf
371.24KB
10x Emails 2.0/02 - Module 2 Write 10x Emails/02.1 - OTST Subject Lines.ts
8.1MB
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10x Emails 2.0/02 - Module 2 Write 10x Emails/02.2 - Subject Line Formatting Checklist.pdf
34.62KB
10x Emails 2.0/02 - Module 2 Write 10x Emails/03 - Copywriting essentials 1-to-1 Theory.ts
29.59MB
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10x Emails 2.0/02 - Module 2 Write 10x Emails/03.1 - 1 to 1 Rule Checklist.pdf
29.72KB
10x Emails 2.0/02 - Module 2 Write 10x Emails/03.1 - 10x LP Clinics - The Rule of One.docx
295.51KB
10x Emails 2.0/02 - Module 2 Write 10x Emails/03.1 - OTST 1 to 1 Theory.ts
9.04MB
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10x Emails 2.0/02 - Module 2 Write 10x Emails/04 - Copywriting essentials AIDA Theory.ts
23.68MB
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10x Emails 2.0/02 - Module 2 Write 10x Emails/04.1 - AIDA Theory OTST.ts
41.77MB
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10x Emails 2.0/02 - Module 2 Write 10x Emails/04.1 - AIDA Worksheet.pdf
31.09KB
10x Emails 2.0/02 - Module 2 Write 10x Emails/05 - Copywriting essentials PASO Theory.ts
15.7MB
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10x Emails 2.0/02 - Module 2 Write 10x Emails/05.1 - PASO Worksheet.pdf
39.04KB
10x Emails 2.0/02 - Module 2 Write 10x Emails/05.1 - PASO vs. AIDA OTST.ts
21.77MB
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10x Emails 2.0/02 - Module 2 Write 10x Emails/06 - Copywriting essentials How to be specific, Theory.ts
28.5MB
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10x Emails 2.0/02 - Module 2 Write 10x Emails/06.1 - How to be specific OTST.ts
22.6MB
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10x Emails 2.0/02 - Module 2 Write 10x Emails/07 - Storytelling Why stories in email.ts
31.04MB
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10x Emails 2.0/02 - Module 2 Write 10x Emails/08 - Storytelling Hooks, Theory.ts
20.38MB
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10x Emails 2.0/02 - Module 2 Write 10x Emails/08.1 - Hook OTST.ts
19.85MB
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10x Emails 2.0/02 - Module 2 Write 10x Emails/08.1 - Storytelling Checklist.pdf
34.62KB
10x Emails 2.0/02 - Module 2 Write 10x Emails/09 - Storytelling Voice.ts
42.49MB
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10x Emails 2.0/02 - Module 2 Write 10x Emails/09.1 - Storytelling Checklist.pdf
34.62KB
10x Emails 2.0/03 - Module 3 10x Copywriting Techniques/00 - How to use this module.ts
12.8MB
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10x Emails 2.0/03 - Module 3 10x Copywriting Techniques/01 - Copywriting techniques The open loop.ts
46.03MB
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10x Emails 2.0/03 - Module 3 10x Copywriting Techniques/01.1 - Copywriting techniques The open loop OTST.ts
11.89MB
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10x Emails 2.0/03 - Module 3 10x Copywriting Techniques/02 - Copywriting Techniques The Battlefield Principle Theory & In Media Res.ts
14.85MB
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10x Emails 2.0/03 - Module 3 10x Copywriting Techniques/02.1 - Copywriting Techniques The Battlefield Principle Theory & In Media Res OTST.ts
18.2MB
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10x Emails 2.0/03 - Module 3 10x Copywriting Techniques/03 - Copywriting techniques The CPTS Technique, Theory.ts
49.97MB
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10x Emails 2.0/03 - Module 3 10x Copywriting Techniques/03.1 - Copywriting techniques The CPTS Technique, Theory & OTST.ts
19.46MB
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10x Emails 2.0/03 - Module 3 10x Copywriting Techniques/04 - Copywriting techniques The Superman Principle.ts
21.57MB
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10x Emails 2.0/03 - Module 3 10x Copywriting Techniques/05 - Copywriting techniques Future pacing, Theory.ts
17.21MB
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10x Emails 2.0/03 - Module 3 10x Copywriting Techniques/05.1 - Copywriting techniques Future pacing, Theory & OTST.ts
5.12MB
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10x Emails 2.0/03 - Module 3 10x Copywriting Techniques/06 - Copywriting techniques The Even If Technique, Theory.ts
23.14MB
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10x Emails 2.0/03 - Module 3 10x Copywriting Techniques/06.1 - Copywriting techniques The Even If Technique, Theory & OTST.ts
7.8MB
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10x Emails 2.0/03 - Module 3 10x Copywriting Techniques/07 - Copywriting techniques Loss aversion Theory.ts
21.43MB
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10x Emails 2.0/03 - Module 3 10x Copywriting Techniques/07.1 - Copywriting techniques Loss aversion Theory & OTST.ts
17.1MB
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10x Emails 2.0/03 - Module 3 10x Copywriting Techniques/08 - Copywriting techniques Urgency.ts
29.85MB
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10x Emails 2.0/03 - Module 3 10x Copywriting Techniques/09 - Copywriting techniques Scarcity.ts
26.84MB
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10x Emails 2.0/03 - Module 3 10x Copywriting Techniques/10 - Copywriting techniques Ask for what you want.ts
30.04MB
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10x Emails 2.0/04 - Module 4 Optimize 10x Emails/00 - How to use this module.ts
7.31MB
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10x Emails 2.0/04 - Module 4 Optimize 10x Emails/01 - Test your opt-in bait.ts
25.04MB
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10x Emails 2.0/04 - Module 4 Optimize 10x Emails/02 - Why your opens and clicks suck.ts
36.47MB
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10x Emails 2.0/04 - Module 4 Optimize 10x Emails/03 - Why you don't always have to sell hard.ts
54.84MB
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10x Emails 2.0/04 - Module 4 Optimize 10x Emails/04 - AB testing.ts
40.4MB
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10x Emails 2.0/04 - Module 4 Optimize 10x Emails/05 - INTERVIEW Ry and Jo talk about common email mistakes.ts
107.94MB
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10x Emails 2.0/04 - Module 4 Optimize 10x Emails/06 - INTERVIEW Ry and Jo talk about personalization.ts
141.58MB
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10x Emails 2.0/04 - Module 4 Optimize 10x Emails/07 - INTERVIEW Ry and Jo talk about measuring your email copy's success and The 10x Goal.ts
127.82MB
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10x Emails 2.0/05 - BONUS Recorded bootcamps and bonus training/01 - Plan a SaaS onboarding campaign.mp4
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10x Emails 2.0/05 - BONUS Recorded bootcamps and bonus training/01.1 - How to plan your SaaS email campaign.pdf
5.2MB
10x Emails 2.0/05 - BONUS Recorded bootcamps and bonus training/01.1 - this-is-how-you-find-your-apps-aha-moment.html
66.44KB
10x Emails 2.0/05 - BONUS Recorded bootcamps and bonus training/01.2 - CXL quick-guide-user-onboarding-saas-products.html
148.8KB
10x Emails 2.0/05 - BONUS Recorded bootcamps and bonus training/01.3 - Drip using-marketing-automation-to-turn-saas-trials-into-paying-customers.htm
84.46KB
10x Emails 2.0/05 - BONUS Recorded bootcamps and bonus training/01.4 - Appcues your-user-onboarding-flow-is-too-shortsighted.htm
42.15KB
10x Emails 2.0/05 - BONUS Recorded bootcamps and bonus training/02 - Write a SaaS onboarding campaign.mp4
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10x Emails 2.0/05 - BONUS Recorded bootcamps and bonus training/02.1 - How to write your SaaS email campaign.pdf
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10x Emails 2.0/05 - BONUS Recorded bootcamps and bonus training/03 - Plan a sales email campaign.mp4
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10x Emails 2.0/05 - BONUS Recorded bootcamps and bonus training/04 - Write a sales email campaign.mp4
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10x Emails 2.0/05 - BONUS Recorded bootcamps and bonus training/04.1 - Sales Workshop Part 2.pdf
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10x Emails 2.0/06 - BONUS How to find your message/01 - How to find your message Surveying.ts
57.59MB
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10x Emails 2.0/06 - BONUS How to find your message/02 - How to find your message On-site polls.ts
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10x Emails 2.0/06 - BONUS How to find your message/03 - How to find your message Review mining.ts
19.87MB
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10x Emails 2.0/06 - BONUS How to find your message/03.1 - Amazon Review Mining Worksheet.docx
41.89KB
10x Emails 2.0/06 - BONUS How to find your message/04 - How to find your message Interviews.ts
30.53MB
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10x Emails 2.0/06 - BONUS How to find your message/05 - Competitor content audits.ts
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10x Emails 2.0/06 - BONUS How to find your message/06 - The 5 stages of awareness.ts
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10x Emails 2.0/06 - BONUS How to find your message/07 - What stage of awareness is my visitor in.ts
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10x Emails 2.0/07 - Course Resources/01 - All 10x Emails worksheets, cheatsheets, checklists and templates/1 to 1 Rule Checklist.pdf
29.72KB
10x Emails 2.0/07 - Course Resources/01 - All 10x Emails worksheets, cheatsheets, checklists and templates/10x Emails Templates.pdf
1.57MB
10x Emails 2.0/07 - Course Resources/01 - All 10x Emails worksheets, cheatsheets, checklists and templates/3 to 1 Planner.pdf
32.59KB
10x Emails 2.0/07 - Course Resources/01 - All 10x Emails worksheets, cheatsheets, checklists and templates/AIDA Worksheet.pdf
31.09KB
10x Emails 2.0/07 - Course Resources/01 - All 10x Emails worksheets, cheatsheets, checklists and templates/Bag of Tricks Cheatsheet.pdf
44.14KB
10x Emails 2.0/07 - Course Resources/01 - All 10x Emails worksheets, cheatsheets, checklists and templates/Email Subject Line Formulas.pdf
371.24KB
10x Emails 2.0/07 - Course Resources/01 - All 10x Emails worksheets, cheatsheets, checklists and templates/Fibonacci Planner.pdf
30.9KB
10x Emails 2.0/07 - Course Resources/01 - All 10x Emails worksheets, cheatsheets, checklists and templates/From Line Checklist.pdf
33.22KB
10x Emails 2.0/07 - Course Resources/01 - All 10x Emails worksheets, cheatsheets, checklists and templates/PASO Worksheet.pdf
39.04KB
10x Emails 2.0/07 - Course Resources/01 - All 10x Emails worksheets, cheatsheets, checklists and templates/Segmentation Worksheet Start Here.pdf
30.89KB
10x Emails 2.0/07 - Course Resources/01 - All 10x Emails worksheets, cheatsheets, checklists and templates/Segmentation.pdf
317.31KB
10x Emails 2.0/07 - Course Resources/01 - All 10x Emails worksheets, cheatsheets, checklists and templates/Storytelling Checklist.pdf
34.62KB
10x Emails 2.0/07 - Course Resources/01 - All 10x Emails worksheets, cheatsheets, checklists and templates/Subject Line Formatting Checklist.pdf
34.62KB
10x Emails 2.0/07 - Course Resources/01 - All 10x Emails worksheets, cheatsheets, checklists and templates/Value Proposition Scorecard.pdf
30.6KB
10x Emails 2.0/07 - Course Resources/02 - Tools to make emails perform insanely well.pdf
62.75KB
10x Emails 2.0/07 - Course Resources/03 - Tools for more opt-ins and landing pages.pdf
49.72KB
10x Emails 2.0/07 - Course Resources/04 - Templates.pdf
1.57MB
10x Emails 2.0/07 - Course Resources/05 - How to use Drip to send better sequences.ts
19.42MB
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10x Emails 2.0/07 - Course Resources/06 - Bonus Automation Masterclass The Hickman-Schwartz Recording of 2016.mp3
29.2MB
10x Emails 2.0/08 - Office Hours Recordings/Session 1 - 10x Emails Office Hours #1.pdf
284.29KB
10x Emails 2.0/08 - Office Hours Recordings/Session 1 Sales Emails.mp4
493.85MB
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10x Emails 2.0/08 - Office Hours Recordings/Session 2 SaaS Emails.mp4
379.03MB
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10x Emails 2.0/08 - Office Hours Recordings/Session 3 Sales Emails.mp4
603.45MB
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10x Emails 2.0/08 - Office Hours Recordings/Session 4 SaaS Emails.mp4
871.15MB
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10x Facebook Ads/00 - Welcome and Start Here/00 - 10x Facebook Ads Course-Workbook.pdf
1.38MB
10x Facebook Ads/00 - Welcome and Start Here/00 - Welcome and Start Here!.ts
10.78MB
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10x Facebook Ads/01 - Module One Facebook and Instagram Ads 101/01 - Facebook and Instagram Ads 101.ts
41.39MB
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10x Facebook Ads/01 - Module One Facebook and Instagram Ads 101/02 - Cheat Sheet - Stages of Awareness.png
259.12KB
10x Facebook Ads/01 - Module One Facebook and Instagram Ads 101/03 - How to Map a Lead Generation Funnel.ts
22.03MB
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10x Facebook Ads/01 - Module One Facebook and Instagram Ads 101/04 - How to Map a Webinar Funnel.ts
14.37MB
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10x Facebook Ads/01 - Module One Facebook and Instagram Ads 101/05 - How to Map a Challenge or Video Series Funnel.ts
10.99MB
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10x Facebook Ads/01 - Module One Facebook and Instagram Ads 101/06 - How to Map an Ecommerce Funnel.ts
14.19MB
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10x Facebook Ads/01 - Module One Facebook and Instagram Ads 101/07 - How to Map a Funnel from Scratch.ts
10.51MB
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10x Facebook Ads/02 - Module Two Anatomy of Facebook and Instagram Ads/01 - Anatomy of Facebook and Instagram ads.ts
27.8MB
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10x Facebook Ads/02 - Module Two Anatomy of Facebook and Instagram Ads/02 - An Over the Shoulder Walk-Through of Ad Types.ts
49.67MB
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10x Facebook Ads/02 - Module Two Anatomy of Facebook and Instagram Ads/03 - Resource Facebook Ad Unit Guide.htm
860.75KB
10x Facebook Ads/03 - Module Three Gathering your Messages/01 - Gathering your Messages.ts
21.18MB
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10x Facebook Ads/03 - Module Three Gathering your Messages/02 - Ninja Technique Facebook Group Message Mining.ts
47.53MB
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10x Facebook Ads/03 - Module Three Gathering your Messages/03 - Ninja Technique How to Mine Amazon Reviews.ts
26.99MB
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10x Facebook Ads/03 - Module Three Gathering your Messages/04 - Ninja Technique How to Mine Twitter for Messages.ts
16.51MB
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10x Facebook Ads/03 - Module Three Gathering your Messages/05 - Ninja Technique Facebook Ad Competitor Research.ts
35.23MB
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10x Facebook Ads/03 - Module Three Gathering your Messages/06 - Cheat Sheet Voice of Customer Research Questions.pdf
323.67KB
10x Facebook Ads/04 - Module Four Mapping your Messages/01 - Mapping your Messages.ts
19.47MB
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10x Facebook Ads/05 - Module Five Writing High-Converting Messages/01 - Writing High-Converting Ad Copy.ts
21.83MB
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10x Facebook Ads/05 - Module Five Writing High-Converting Messages/02 - Value Proposition Rehab.ts
25.24MB
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10x Facebook Ads/05 - Module Five Writing High-Converting Messages/03 - Long Copy vs Short Copy.ts
7.56MB
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10x Facebook Ads/05 - Module Five Writing High-Converting Messages/04 - When You're Ready to Write - Do This First.ts
3.28MB
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10x Facebook Ads/05 - Module Five Writing High-Converting Messages/05 - Step One- Reference your Funnel Map and Pick a Place to Start.ts
8.86MB
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10x Facebook Ads/05 - Module Five Writing High-Converting Messages/06 - Step Two- Write Down your Value Prop Variations.ts
8.73MB
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10x Facebook Ads/05 - Module Five Writing High-Converting Messages/07 - Step Three - Write your Headline Variations.ts
50.35MB
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10x Facebook Ads/05 - Module Five Writing High-Converting Messages/08 - Step Four - Write your Body Copy.ts
135.06MB
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10x Facebook Ads/05 - Module Five Writing High-Converting Messages/09 - Value Proposition Cheat Sheet.pdf
159.06KB
10x Facebook Ads/05 - Module Five Writing High-Converting Messages/09.1 - Facebook Ad Copy Example.docx
14.6KB
10x Facebook Ads/05 - Module Five Writing High-Converting Messages/09.2 - Emojipedia.html
14.05KB
10x Facebook Ads/05 - Module Five Writing High-Converting Messages/09.3 - Facebook Bullet Point Emojis.html
55.43KB
10x Facebook Ads/06 - Module Six Images and Videos/01 - Images and Videos.ts
73MB
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10x Facebook Ads/06 - Module Six Images and Videos/02.1 - Facebook Creative Hub Gallery.html
860.62KB
10x Facebook Ads/06 - Module Six Images and Videos/02.2 - Facebook Creative Hub Ad Formulas.html
860.65KB
10x Facebook Ads/06 - Module Six Images and Videos/03 - Cheat Sheet Do's and Dont's.png
121.32KB
10x Facebook Ads/06 - Module Six Images and Videos/04 - Anatomy of a One-Minute Video.png
211.37KB
10x Facebook Ads/06 - Module Six Images and Videos/05 - Livestream Script Educational Value-Add Content.png
150.87KB
10x Facebook Ads/06 - Module Six Images and Videos/06 - Livestream Script Relationship-Building.png
121.37KB
10x Facebook Ads/06 - Module Six Images and Videos/07 - Livestream Script Case Study.png
136.11KB
10x Facebook Ads/06 - Module Six Images and Videos/08 - Livestream Script Sales.png
93.71KB
10x Facebook Ads/06 - Module Six Images and Videos/09 - Resource Copyright Free Images from Pexels & Unsplash.png
20.59KB
10x Facebook Ads/07 - Module Seven Landing Pages that Convert/01 - Landing Pages that Convert.ts
21.64MB
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10x Facebook Ads/07 - Module Seven Landing Pages that Convert/02 - Cheat Sheet Anatomy of a High-Converting Landing Page.pdf
235.46KB
10x Facebook Ads/08 - Module Eight Testing and How to Know if your Ads are Working/01 - Testing and How to Know if your Ads are Working.ts
37.92MB
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10x Facebook Ads/08 - Module Eight Testing and How to Know if your Ads are Working/02 - How to Troubleshoot a Campaign.ts
39.21MB
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10x Facebook Ads/08 - Module Eight Testing and How to Know if your Ads are Working/03 - Cheat Sheet Rule of Thumb for Effective Testing.pdf
98.71KB
10x Facebook Ads/08 - Module Eight Testing and How to Know if your Ads are Working/04.1 - Cheat Sheet Key Metrics and what they Mean.png
169.89KB
10x Facebook Ads/08 - Module Eight Testing and How to Know if your Ads are Working/04.2 - Key metrics and what they mean.png
96.76KB
10x Facebook Ads/09 - Module Nine Red Flags/01 - How to Spot and Avoid Red Flag Situations.ts
7.14MB
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10x Facebook Ads/09 - Module Nine Red Flags/02 - Cheat Sheet Red Flags to Avoid.pdf
159.06KB
10x Facebook Ads/10 - Bonus Facebook Ad Compliance/01 - How to Write Facebook Ad Compliant Copy in Difficult Verticals.ts
47.13MB
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10x Facebook Ads/10 - Bonus Facebook Ad Compliance/02 - Resource Facebook Ad Policies.html
860.61KB
10x Facebook Ads/11 - Quick-Start Videos/01 - Step One- Reference your Funnel Map and Pick a Place to Start.ts
8.86MB
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10x Facebook Ads/11 - Quick-Start Videos/02 - Step Two- Write Down your Value Prop Variations.ts
8.73MB
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10x Facebook Ads/11 - Quick-Start Videos/03 - Step Three- Write your Headline Variations.ts
50.35MB
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10x Facebook Ads/11 - Quick-Start Videos/04 - Step Four - Write your Body Copy.ts
135.06MB
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10x Feedback/01 - April 2020 Replays/01 - April 2 - Kickoff & Q&A.ts
794.17MB
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10x Feedback/01 - April 2020 Replays/02 - April 2 - Landing Page & Web Copy (The Rule of One and Offer Optimization).ts
139.36MB
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10x Feedback/01 - April 2020 Replays/03 - April 9 - Web, Email & Sales Page Copy (CTAs, Headlines and Sweeps).mp4
823.89MB
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10x Feedback/01 - April 2020 Replays/04 - April 16 - Web, Sales Page & Landing Page Copy (CTAS, CTVs and Headlines!).mp4
921.77MB
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10x Feedback/01 - April 2020 Replays/05 - April 23 - Email & Sales Page Copy (VOC, Headlines and One Reader).mp4
889.2MB
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10x Feedback/01 - April 2020 Replays/06 - April 30 - Web, Email & Sales Page Copy (Language, Homepages and Headlines).mp4
718.65MB
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10x Feedback/01 - April 2020 Replays/07.1 - Jackie Ellis.ts
147.53MB
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10x Feedback/01 - April 2020 Replays/07.2 - Lanae (Organizing Habits).ts
127.72MB
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10x Feedback/01 - April 2020 Replays/07.3 - Marian (PreparaMom).ts
165.58MB
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10x Feedback/01 - April 2020 Replays/07.4 - Melodie (MUTU System).mp4
596.43MB
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10x Feedback/01 - April 2020 Replays/07.5 - Patricia (LIFEFORM).ts
59.69MB
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10x Feedback/02 - May 2020 Replays/01 - May 7 - Ad, Email & Web Copy (VOC, Data Research and Hooks).mp4
1023.24MB
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10x Feedback/02 - May 2020 Replays/02 - May 14 - Sales Pages, Web & Ad Copy Teardowns (Hooks and Offer Optimization).mp4
862.29MB
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10x Feedback/02 - May 2020 Replays/03.01 - Sales Page Rapid Fire Teardown - Katelyn (LinkedIn Laws).ts
100.75MB
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10x Feedback/02 - May 2020 Replays/03.02 - Web Copy Rapid Fire Teardown - Codegiant.ts
15.81MB
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10x Feedback/02 - May 2020 Replays/03.03 - Sales Page Copy Rapid Fire Teardown - Selena Coaches Accelerator.ts
67.83MB
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10x Feedback/02 - May 2020 Replays/03.04 - Long Form Sales Page Rapid Fire Teardown - Next Gen Online Events.ts
83.82MB
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10x Feedback/02 - May 2020 Replays/03.05 - Web Copy Rapid Fire Teardown - Kate Kerns Creative.ts
25.46MB
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10x Feedback/02 - May 2020 Replays/03.06 - Sales Page Rapid Fire Teardown - Parenting Mojo.ts
61.64MB
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10x Feedback/02 - May 2020 Replays/03.07 - Abandoned Cart Email Rapid Fire Teardown - Pine Pollen Powder.ts
13.28MB
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10x Feedback/02 - May 2020 Replays/03.08 - Linked In Page Rapid Fire Teardown - Robbie King.ts
10.14MB
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10x Feedback/02 - May 2020 Replays/03.09 - Newsletter Copy Rapid Fire Teardown - Heather Pollack.ts
29.99MB
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10x Feedback/02 - May 2020 Replays/03.10 - Sales Page Rapid Fire Teardown - 101 Common Mandarin Phrases.ts
17.42MB
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10x Feedback/02 - May 2020 Replays/03.11 - Sales Page Rapid Fire Teardown - Carolyn Herfurth.ts
36.07MB
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10x Feedback/02 - May 2020 Replays/03.12 - Social Media Ad Copy Rapid Fire Teardown - LinkedIn Laws Ad Copy.ts
14.8MB
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10x Feedback/02 - May 2020 Replays/03.13 - Web Copy Rapid Fire Teardown - Loving Your Business.ts
33.83MB
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10x Feedback/02 - May 2020 Replays/04 - May 21 - Sales Pages & Landing Pages (CTAs, User Experience and Formulas).mp4
1.08GB
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10x Feedback/02 - May 2020 Replays/05 - May 28 - Emails, Landing Pages & Web Copy (Headlines, The Big Idea and Subject Lines).mp4
877.33MB
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10x Feedback/03 - June 2020 Replays/01 - June 4 - Landing Page, Web Copy & Rapid Fire Reviews (Formatting and VOC).mp4
879.01MB
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10x Feedback/03 - June 2020 Replays/02 - June 11 - Landing Page & Web Copy (VOC, Formatting and Thank You Pages).mp4
876.29MB
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10x Feedback/03 - June 2020 Replays/03 - June 18 - Q & A Session.ts
876.57MB
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10x Feedback/03 - June 2020 Replays/04 - June 25 - Web Copy, Q & A.mp4
795.01MB
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10x Feedback/04 - July 2020 Replays/01 - July 2 - Web Copy, Product Copy & Evergreen Landing Page (Hero Sections, Customer Journey and Pricing).mp4
1GB
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10x Feedback/04 - July 2020 Replays/02 - July 9 - Web Copy & Landing Pages (VOC, Button Copy and Pressure Points).mp4
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10x Feedback/04 - July 2020 Replays/04 - July 23 - Spit draftSFD & Web Copy.mp4
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10x Feedback/04 - July 2020 Replays/05 - July 30 - Emails & Web Copy.mp4
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10x Feedback/05 - August 2020 Replays/01 - August 6 - 5 Emails.mp4
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10x Feedback/05 - August 2020 Replays/02 - August 13 - Email Copy.mp4
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10x Feedback/05 - August 2020 Replays/03 - August 20 - Sales Page & Landing Page Copy.mp4
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10x Feedback/05 - August 2020 Replays/04 - August 27 - Spit Draft & Ad Copy.mp4
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10x Feedback/06 - September 2020 Replays/01 - September 3 - Landing Page, Sales Pages, Spit Draft & Funnel Evaluation.mp4
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10x Feedback/06 - September 2020 Replays/02 - September 10 - Web Copy & Sales Page Copy.mp4
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10x Feedback/06 - September 2020 Replays/03 - September 17 - Sales Page & Landing Page.mp4
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10x Feedback/06 - September 2020 Replays/04 - September 24 - Landing Pages & Sales Page Cop.mp4
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10x Funnels/00 - Start Here/00 - Start Here ....ts
51.71MB
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/00 - How to Create Your Lead Landslide Funnel.pdf
59.44KB
10x Funnels/01 - Module 1 Fill Up with Fresh Leads/00 - The Lead Landslide Funnel Brief (Workbook).pdf
2.47MB
10x Funnels/01 - Module 1 Fill Up with Fresh Leads/01. Filling the Top of the Funnel.ts
63.12MB
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/02a. Overview, Course & Glossary.ts
29.09MB
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/02b. What Is The Lead Landslide Funnel.ts
6.86MB
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/02c. The Lead Landslide Minimum Viable Funnel.ts
12.65MB
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/02d. The Lead Landslide Funnel Brief.ts
18.8MB
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/03. 10X Funnel Research.ts
26.04MB
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/04. The Perfect Lead Profile.ts
61.89MB
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/05a. The Perfect Lead Profile, Explained.ts
61.62MB
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/05b. Over-The-Shoulder Tutorial The Perfect Lead Profile Worksheet.ts
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/06. The Irresistible Lead Offer 3.0.ts
57.4MB
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/07a. The Irresistible Lead Offer 3.0, Explained.ts
32.65MB
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/07b. Over-The-Shoulder Tutorial The Irresistible Lead Offer 3.0 Worksheet.ts
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/08. Quick Review & What's Next.ts
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/09. The M3 Protocol (Message, Math, Mechanics).ts
65.82MB
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/10a. The M3 Protocol Message, Revelation & Beliefs, Explained.ts
31.04MB
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/10b. Over-The-Shoulder Tutorial Revelation & Beliefs Worksheet.ts
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/10c. The M3 Protocol Message Map, Explained.ts
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/10d. Over-The-Shoulder Tutorial Message Map Worksheet.ts
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/10e. Over-The-Shoulder Bonus Full Funnel Example.ts
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/10e.1. Full_Lead_Landslide_Funnel__Example_.pdf
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/11a. The M3 Protocol Funnel Math, Explained.ts
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/11b. Over-The-Shoulder Tutorial Funnel Math Worksheet.ts
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/11b.1. M1-The M3 Protocol_ Math_ Funnel Math Worksheet [Example].xlsx
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/12a. The M3 Protocol Funnel Mechanics, Explained.ts
15.54MB
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/12b. Over-The-Shoulder Tutorial Your Minimum Viable Funnel Mechanics.ts
31.3MB
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/13. Launch Your Lead Landslide MVF.ts
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/14. Double Your Leads with Funnel Optimization.ts
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/15a. 10x Funnel Optimization Process Part 1, Explained.ts
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/15b. Over-The-Shoulder Tutorial Diagnose & Research.ts
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/16b. Over-The-Shoulder Tutorial Prescribe & Launch.ts
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/16c. Over-The-Shoulder Tutorial Learn & Grow.ts
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10x Funnels/01 - Module 1 Fill Up with Fresh Leads/17. The Final Word on The Lead Landslide Funnel.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/00 - How to Create Your Revenue Engine Funnel.pdf
58.07KB
10x Funnels/02 - Module 2 Nurture Leads to Buy/00 - The Revenue Engine Funnel Brief Workbook.pdf
2.7MB
10x Funnels/02 - Module 2 Nurture Leads to Buy/01. Nurture Leads to Buy.ts
50.62MB
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10x Funnels/02 - Module 2 Nurture Leads to Buy/02a. Overview, Course & Glossary.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/02b. What Is The Revenue Engine Funnel.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/02c. The Revenue Engine Minimum Viable Funnel.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/02d. The Revenue Engine Funnel Brief.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/03. 10X Funnel Research.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/04. The Perfect Customer Profile.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/05a. The Perfect Customer Profile, Explained.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/05b. Over-The-Shoulder Tutorial The Perfect Customer Profile Worksheet.ts
57.78MB
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10x Funnels/02 - Module 2 Nurture Leads to Buy/06. The Irresistible Buyer Offer 3.0.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/07a. The Irresistible Buyer Offer 3.0, Explained.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/07b. Over-The-Shoulder Tutorial The Irresistible Buyer Offer 3.0 Worksheet.ts
36.69MB
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10x Funnels/02 - Module 2 Nurture Leads to Buy/08. Quick Review & What's Next.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/09. The M3 Protocol (Message, Math, Mechanics).ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/10a. The M3 Protocol Message, Revelation & Beliefs, Explained.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/10b. Over-The-Shoulder Tutorial Revelation & Beliefs Worksheet.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/10c. The M3 Protocol Message Map, Explained.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/10d. Over-The-Shoulder Tutorial Message Map Worksheet.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/10e. Over-The-Shoulder Bonus Full Funnel Example.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/10e.1. Full_Revenue_Engine_Funnel__Example_.pdf
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10x Funnels/02 - Module 2 Nurture Leads to Buy/11a. The M3 Protocol Funnel Math, Explained.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/11b. Over-The-Shoulder Tutorial Funnel Math Worksheet.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/11b.1. The M3 Protocol_ Math_ Funnel Math Worksheet [Example].xlsx
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10x Funnels/02 - Module 2 Nurture Leads to Buy/12a. The M3 Protocol Funnel Mechanics, Explained.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/12b. Over-The-Shoulder Tutorial Your Minimum Viable Funnel Mechanics.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/13. Launch Your Revenue Engine MVF.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/14. Double Your Sales with Funnel Optimization.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/15a. 10x Funnel Optimization Process Part 1, Explained.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/15b. Over-The-Shoulder Tutorial Diagnose & Research.ts
63.14MB
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10x Funnels/02 - Module 2 Nurture Leads to Buy/15c. Over-The-Shoulder Tutorial Hypothesize & Prioritize.ts
18.64MB
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10x Funnels/02 - Module 2 Nurture Leads to Buy/16a. 10x Funnel Optimization Process Part 2, Explained.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/16b. Over-The-Shoulder Tutorial Prescribe & Launch.ts
19.37MB
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10x Funnels/02 - Module 2 Nurture Leads to Buy/16c. Over-The-Shoulder Tutorial Learn & Grow.ts
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10x Funnels/02 - Module 2 Nurture Leads to Buy/17. The Final Word on The Revenue Engine Funnel.ts
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/00 - How to Create Your Sales Stacker Funnel.pdf
57.48KB
10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/00 - The Sales Stacker Funnel Brief (Workbook).pdf
2.34MB
10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/01. Get Your Customers to Buy More & Again.ts
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/02a. Overview, Course & Glossary.ts
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/02b. What Is The Sales Stacker Funnel.ts
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/02c. The Sales Stacker Minimum Viable Funnel.ts
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/02d. The Sales Stacker Funnel Brief.ts
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/03. 10X Funnel Research.ts
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/04. The Perfect Repeat Customer Profile.ts
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/05a. The Perfect Repeat Customer Profile, Explained.ts
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/05b. Over-The-Shoulder Tutorial The Perfect Repeat Customer Profile Worksheet.ts
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/06. The Irresistible Repeat Offer 3.0.ts
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/07a. The Irresistible Repeat Offer 3.0, Explained.ts
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/07b. Over-The-Shoulder Tutorial The Irresistible Repeat Offer 3.0 Worksheet.ts
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/08. Quick Review & What's Next.ts
6.97MB
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/09. The M3 Protocol (Message, Math, Mechanics).ts
42.93MB
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/10a. The M3 Protocol Message, Influence Translation, Explained.ts
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/10b. Over-The-Shoulder Tutorial Influence Translation Worksheet.ts
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/10c. The M3 Protocol Message Map, Explained.ts
22.09MB
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/10d. Over-The-Shoulder Tutorial Message Map Worksheet.ts
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/10e. Over-The-Shoulder Bonus Full Funnel Example.ts
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/10e.1. Full_Sales_Stacker_Funnel__Example_.pdf
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/11a. The M3 Protocol Funnel Math, Explained.ts
13.32MB
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/11b. Over-The-Shoulder Tutorial Funnel Math Worksheet.ts
25.71MB
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/11b.1. The M3 Protocol_ Math_ Funnel Math Worksheet [Example].xlsx
119.9KB
10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/12a. The M3 Protocol Funnel Mechanics, Explained.ts
9.62MB
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/12b. Over-The-Shoulder Tutorial Your Minimum Viable Funnel Mechanics.ts
29.47MB
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/13. Launch Your Sales Stacker MVF.ts
7.2MB
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/14. Double Your Repeat Sales with Optimization.ts
36.41MB
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/15a. 10x Funnel Optimization Process Part 1, Explained.ts
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/15b. Over-The-Shoulder Tutorial Diagnose & Research.ts
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/15c. Over-The-Shoulder Tutorial Hypothesize & Prioritize.ts
19.98MB
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/16a. 10x Funnel Optimization Process Part 2, Explained.ts
19.21MB
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/16b. Over-The-Shoulder Tutorial Prescribe & Launch.ts
25.3MB
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/16c. Over-The-Shoulder Tutorial Learn & Grow.ts
14.94MB
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10x Funnels/03 - Module 3 Get Your Customers to Buy More & Again/17. The Final Word on The Sales Stacker Funnel.ts
11.23MB
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10x Funnels/04 - Module 4 Re-Engage & Convert Cold Leads, Customers/00 - How to Create Your Boomerang Conversion Funnel.pdf
59.26KB
10x Funnels/04 - Module 4 Re-Engage & Convert Cold Leads, Customers/00 - The Boomerang Conversion Funnel Brief (Workbook).pdf
1.14MB
10x Funnels/04 - Module 4 Re-Engage & Convert Cold Leads, Customers/01. Re-Engage & Convert Cold Leads, Customers.ts
84.51MB
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10x Funnels/04 - Module 4 Re-Engage & Convert Cold Leads, Customers/02a. Overview, Course & Glossary.ts
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10x Funnels/04 - Module 4 Re-Engage & Convert Cold Leads, Customers/02b. What Is The Boomerang Conversion Funnel.ts
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10x Funnels/04 - Module 4 Re-Engage & Convert Cold Leads, Customers/02c. The Boomerang Conversion Minimum Viable Funnel.ts
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10x Funnels/04 - Module 4 Re-Engage & Convert Cold Leads, Customers/02d. The Boomerang Conversion Funnel Brief.ts
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10x Funnels/04 - Module 4 Re-Engage & Convert Cold Leads, Customers/03. 10X Funnel Research.ts
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10x Funnels/04 - Module 4 Re-Engage & Convert Cold Leads, Customers/04. The Perfect Lead Profile.ts
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10x Funnels/04 - Module 4 Re-Engage & Convert Cold Leads, Customers/05a. The Perfect Return Lead & Customer Profile, Explained.ts
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10x Funnels/04 - Module 4 Re-Engage & Convert Cold Leads, Customers/05b. Over-The-Shoulder Tutorial The Perfect Lead Profile Worksheet.ts
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10x Funnels/04 - Module 4 Re-Engage & Convert Cold Leads, Customers/06. The Irresistible Repeat Offer 3.0.ts
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10x Funnels/04 - Module 4 Re-Engage & Convert Cold Leads, Customers/07a. The Irresistible Repeat Offer 3.0, Explained.ts
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10x Funnels/04 - Module 4 Re-Engage & Convert Cold Leads, Customers/07b. Over-The-Shoulder Tutorial- The Irresistible Return Offer 3.0 Worksheet.ts
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10x Funnels/04 - Module 4 Re-Engage & Convert Cold Leads, Customers/08. Quick Review & What's Next.ts
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10x Funnels/04 - Module 4 Re-Engage & Convert Cold Leads, Customers/09. The M3 Protocol (Message, Math, Mechanics).ts
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10x Funnels/04 - Module 4 Re-Engage & Convert Cold Leads, Customers/10a. The M3 Protocol Message, Revelation & Beliefs, Explained.ts
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10x Funnels/04 - Module 4 Re-Engage & Convert Cold Leads, Customers/10b. Over-The-Shoulder Tutorial PI & CI Worksheet.ts
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10x Landing Pages 2.0/01 - Module 1 - Starting Your Process/00 - How to Use Module 1.ts
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10x Landing Pages 2.0/01 - Module 1 - Starting Your Process/01 - The Conversion Copywriting Approach and Process.pdf
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10x Landing Pages 2.0/01 - Module 1 - Starting Your Process/01 - The Conversion Copywriting Approach and Process.ts
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10x Landing Pages 2.0/01 - Module 1 - Starting Your Process/02 - 7 Maxims for Successful Converting Copy.pdf
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10x Landing Pages 2.0/01 - Module 1 - Starting Your Process/02 - Before You Write - Think Like a Successful Writer.ts
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10x Landing Pages 2.0/01 - Module 1 - Starting Your Process/03 - Barriers to Conversion - Fight Back with Copy.ts
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10x Landing Pages 2.0/01 - Module 1 - Starting Your Process/04 - Conversion Copy - Move the Prospect to Act.ts
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10x Landing Pages 2.0/01 - Module 1 - Starting Your Process/04 - Elements of Conversion Copywriting.pdf
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10x Landing Pages 2.0/01 - Module 1 - Starting Your Process/05 - 5 Stages of Awareness.pdf
131.59KB
10x Landing Pages 2.0/01 - Module 1 - Starting Your Process/05 - Stages of Awareness - Understand Prospect Mindsets.ts
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10x Landing Pages 2.0/01 - Module 1 - Starting Your Process/06 - Rule of One Overview - Engineer Consistently Great Copy.ts
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10x Landing Pages 2.0/01 - Module 1 - Starting Your Process/06 - Rule of One.pdf
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10x Landing Pages 2.0/01 - Module 1 - Starting Your Process/06.1 - Airstory Document.htm
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10x Landing Pages 2.0/01 - Module 1 - Starting Your Process/07 - One Reader - Write for Your Ideal Prospect.ts
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10x Landing Pages 2.0/01 - Module 1 - Starting Your Process/08 - One Big Idea - Find Your Most Powerful Benefit.ts
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10x Landing Pages 2.0/01 - Module 1 - Starting Your Process/09 - One Promise - Amplify Your Guarantee.ts
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10x Landing Pages 2.0/01 - Module 1 - Starting Your Process/09.1 - One Promise - Over the Shoulder.mp4
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10x Landing Pages 2.0/01 - Module 1 - Starting Your Process/10 - One Offer - Match Your Offer to Your Reader.ts
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10x Landing Pages 2.0/01 - Module 1 - Starting Your Process/11 - The AI Spectrum - Identify Awareness and Influence Intent.ts
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10x Landing Pages 2.0/01 - Module 1 - Starting Your Process/11.1 - Awareness Spectrum.png
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10x Landing Pages 2.0/01 - Module 1 - Starting Your Process/11.2 - 8 Factors that Influence Intent.pdf
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10x Landing Pages 2.0/01 - Module 1 - Starting Your Process/12 - Where does it hurt - Identify and Kill Prospect Pain.ts
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10x Landing Pages 2.0/01 - Module 1 - Starting Your Process/13 - Rule of One Resources/Rule of One - 10x Clinic Recording.mp4
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10x Landing Pages 2.0/01 - Module 1 - Starting Your Process/13 - Rule of One Resources/Rule of One Resource.pdf
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10x Landing Pages 2.0/02 - Module 2 - Finding Your Message/00 - How to Use Module 2.ts
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10x Landing Pages 2.0/02 - Module 2 - Finding Your Message/01 - Where do I Start - Ask the Right Questions.ts
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10x Landing Pages 2.0/02 - Module 2 - Finding Your Message/01.1 - Survey Questions Worksheet PDF.pdf
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10x Landing Pages 2.0/02 - Module 2 - Finding Your Message/01.1 - The Copy Link Worksheet - Survey questions that give you swipe-worthy copy you can organize on a page.xlsx
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10x Landing Pages 2.0/02 - Module 2 - Finding Your Message/02 - Survey Goals Cheatsheet.pdf
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10x Landing Pages 2.0/02 - Module 2 - Finding Your Message/02 - Surveys - What to say (and how to say it) to find deeper reasons.ts
36.58MB
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10x Landing Pages 2.0/02 - Module 2 - Finding Your Message/03 - On-site Polls - Learn what works and what doesn't on your page.ts
28.48MB
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10x Landing Pages 2.0/02 - Module 2 - Finding Your Message/04 - Competitor Review Mining Worksheet.pdf
34.91KB
10x Landing Pages 2.0/02 - Module 2 - Finding Your Message/04 - Review Mining - Listen to what your prospects are saying.ts
16.76MB
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10x Landing Pages 2.0/02 - Module 2 - Finding Your Message/05 - UserTesting.com - Optimize pages by watching people use them.ts
13.54MB
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10x Landing Pages 2.0/02 - Module 2 - Finding Your Message/06 - Interviews - Explore deep motivators with first hand emotion.ts
19.28MB
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10x Landing Pages 2.0/02 - Module 2 - Finding Your Message/06.1 - Pre interview Checklist.pdf
238.53KB
10x Landing Pages 2.0/02 - Module 2 - Finding Your Message/06.2 - Interview Talking Points.pdf
55KB
10x Landing Pages 2.0/02 - Module 2 - Finding Your Message/07 - Bonus Exercise 1.pdf
48.02KB
10x Landing Pages 2.0/02 - Module 2 - Finding Your Message/08 - Bonus Exercise Part 2.pdf
56.08KB
10x Landing Pages 2.0/02 - Module 2 - Finding Your Message/08 - The Copy Link_ What to say and how to say it.xlsx
19.27KB
10x Landing Pages 2.0/03 - Module 3 - Laying Out Your Page/00 - How to use Module 3.ts
9.96MB
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10x Landing Pages 2.0/03 - Module 3 - Laying Out Your Page/01 - Spit Drafts - Start with your 'what' messages.ts
16.97MB
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10x Landing Pages 2.0/03 - Module 3 - Laying Out Your Page/02 - What vs How - Separate strategy from execution.ts
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10x Landing Pages 2.0/03 - Module 3 - Laying Out Your Page/03 - AIDA Framework Worksheet.pdf
32.65KB
10x Landing Pages 2.0/03 - Module 3 - Laying Out Your Page/03 - Over-The-Shoulder Tutorial AIDA Framework - Attention, Interest, Desire, Action.ts
11.59MB
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10x Landing Pages 2.0/03 - Module 3 - Laying Out Your Page/03.1 - AIDA Over the Shoulder.mp4
98.54MB
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10x Landing Pages 2.0/03 - Module 3 - Laying Out Your Page/04 - Over-The-Shoulder Tutorial PAS Framework - Problem, Agitation, Solution.ts
16.37MB
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10x Landing Pages 2.0/03 - Module 3 - Laying Out Your Page/04 - PAS Framework Worksheet.pdf
32.57KB
10x Landing Pages 2.0/03 - Module 3 - Laying Out Your Page/04.1 - PAS Over the Shoulder.mp4
37.05MB
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10x Landing Pages 2.0/03 - Module 3 - Laying Out Your Page/05 - 1090 - Divide your page to connect and convince.ts
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10x Landing Pages 2.0/03 - Module 3 - Laying Out Your Page/06 - Over-The-Shoulder Tutorial Top 10% - Match your prospects expectations.ts
10.54MB
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10x Landing Pages 2.0/03 - Module 3 - Laying Out Your Page/06.1 - Message Matching Over the Shoulder.mp4
137.06MB
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10x Landing Pages 2.0/03 - Module 3 - Laying Out Your Page/07 - The Low-Hanging Hook - Awareness and the top of your page.ts
35.82MB
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10x Landing Pages 2.0/03 - Module 3 - Laying Out Your Page/07.1 - Stages of awareness Hooks.pdf
160.63KB
10x Landing Pages 2.0/03 - Module 3 - Laying Out Your Page/07.2 - Beliefs focused hook worksheet.pdf
33.44KB
10x Landing Pages 2.0/03 - Module 3 - Laying Out Your Page/08 - Bottom 90% - Exceed your prospects expectations.ts
26.84MB
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10x Landing Pages 2.0/03 - Module 3 - Laying Out Your Page/09 - Hero Section - Lead with what's right, not what's fashionable.ts
30.39MB
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10x Landing Pages 2.0/03 - Module 3 - Laying Out Your Page/09 - Transcript.pdf
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10x Landing Pages 2.0/03 - Module 3 - Laying Out Your Page/09.1 - Hero Section Over the Shoulder.mp4
38.37MB
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10x Landing Pages 2.0/03 - Module 3 - Laying Out Your Page/10 - Decision Management - Limit options to boost confidence.ts
26.88MB
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10x Landing Pages 2.0/03 - Module 3 - Laying Out Your Page/10 - Transcript.pdf
262.68KB
10x Landing Pages 2.0/03 - Module 3 - Laying Out Your Page/10.1 - Sheena Iyengar- The art of choosing.mp4
64.98MB
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10x Landing Pages 2.0/03 - Module 3 - Laying Out Your Page/11 - Attention Management - Get visitors to focus on your goal.ts
28.45MB
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10x Landing Pages 2.0/03 - Module 3 - Laying Out Your Page/11 - Transcript.pdf
226.32KB
10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/00 - How to use Module 4.ts
9.47MB
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/01 - Two Simple Steps - Brief yourself, and do quick tests.ts
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/01.1 - 10x Landing Pages Brief.pdf
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/01.2 - Two simple steps.pdf
264.52KB
10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/02 - Over-The-Shoulder Tutorial What's In It for Me - Turn features into tangible benefits.ts
48.68MB
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/02.1 - FEATURES BENEFITS OUTCOMES Over the Shoulder.mp4
27.43MB
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/02.1 - What's In It for Me.pdf
35.25KB
10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/03 - Mind-Reader Shortcuts - A grab-bag of ways to join the convo and keep it alive.ts
53.81MB
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/03.1 - Mind reader shortcuts.pdf
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/03.2 - 10x Landing Pages Mind Reader Shortcuts.pdf
29.46KB
10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/04 - So What and Prove It - Because people don't believe you.ts
23.41MB
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/05 - Personality, Voice, and Tone - Connect with your target.ts
48.71MB
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/05.1 - The Copy Link_ Personality revision exercise.xlsx
4.3KB
10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/05.2 - Writing with Personality Exercise.pdf
32.45KB
10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/06 - Over-The-Shoulder Tutorials Headlines and Buttons - Make them work together.ts
19.99MB
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/06 - Transcript.pdf
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/06.1 - 9 Points About Headlines Buttons.pdf
239.4KB
10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/06.1 - Button with click trigger.mp4
67.1MB
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/06.2 - HEAD AND BUTT - 2.mp4
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/06.3 - headlines and buttons.mp4
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/07 - Over-The-Shoulder Tutorial Crossheads - Introduce the why of a section, not the what.ts
10MB
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/07.1 - CROSSHEADS Over the shoulder.mp4
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/08 - Bullet Lists and Mega Lists - Use lists to inspire visitor.ts
18.44MB
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/08 - Transcript.pdf
207.8KB
10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/09 - Beyond Bullets - How to create fascinations that keep your One Reader reading.ts
67.73MB
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/09.1 - Beyond Bullets How to use fascinations.pdf
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/10 - Pricing Tables - Increase conversions with comparison.ts
20.88MB
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/11 - 8 Ways to Get Customers To Say Yes.pdf
231.88KB
10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/11 - The Close - Lower the risk of taking your One Offer.ts
19.87MB
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/12 - Videos - Use the right thumbnails to boost plays.ts
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/13 - Over-The-Shoulder Tutorial Intros & Conclusions - Cut out the fluff and get to the point.ts
10.56MB
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/13.1 - Warm up copy Over the Shoulder.mp4
105.79MB
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/14 - Clarity - Edit to make targets pay attention, not think harder.ts
23.76MB
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/14.1 - CLARITY over the shoulder.mp4
31.28MB
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/15 - Over-The-Shoulder Tutorials Specificity - Use real numbers to persuade targets.ts
15.44MB
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/15 - Transcript.pdf
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/15.1 - Specificity Over the shoulder.mp4
38.4MB
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/15.2 - Specificity over the shoulder.mp4
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/16 - Stickiness - Play with language intentionally.ts
25.15MB
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/16.1 - motion words over the shoulder.mp4
30.72MB
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/16.2 - tactile over the shoulder.mp4
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/17 - Social Proof - Who's the right person to deliver the message.ts
8.96MB
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/18 - Over-The-Shoulder Tutorials Copywriting Trick - The 7 Deadly Sins.ts
13.82MB
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/18 - Transcript.pdf
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/18.1 - 7 Deadly Sins Exercise.pdf
32.35KB
10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/18.1 - 7 deadly sins over the shoulder.mp4
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/19.1 - Blank for your Blank over the shoulder.mp4
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/20 - How to make your copy more readable.pdf
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10x Landing Pages 2.0/04 - Module 4 - Writing and Editing in the Awesome/20 - Quick Consumption - Really simple, really effective ways to make your copy read better.ts
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10x Landing Pages 2.0/05 - Resources/01 - Tools and Tech to Write 10x Landing Pages.pdf
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10x Landing Pages 2.0/05 - Resources/02 - 7 eBooks in the Copyhackers Library.zip
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10x Landing Pages 2.0/06 - Practice Opportunities/01 - Copy of 10x LP Clinics - The Rule of One.docx
295.51KB
10x Landing Pages 2.0/06 - Practice Opportunities/01 - Copywriting Clinic 1 - One Reader and One Offer.pdf
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10x Landing Pages 2.0/06 - Practice Opportunities/01 - Practice #1 One Reader & One Offer.mp4
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10x Landing Pages 2.0/06 - Practice Opportunities/02 - Copywriting Clinic 2 - One Big Idea and One Promise.pdf
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10x Landing Pages 2.0/06 - Practice Opportunities/02 - Practice #2 One Big Idea & One Promise.mp4
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10x Landing Pages 2.0/07 - Office Hours/01 - Lead Magnets.mp4
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10x Landing Pages 2.0/07 - Office Hours/02 - Long-form Sales Pages.mp4
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10x Launches/00 - START HERE/01 - Welcome to 10X Launches.pdf
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10x Launches/00 - START HERE/01 - Welcome to 10x Launches.ts
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10x Launches/00 - START HERE/02 - What's Inside.pdf
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10x Launches/00 - START HERE/03 - How to Get the Most ROI.pdf
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10x Launches/00 - START HERE/03 - How to Get the Most ROI.ts
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10x Launches/01 - Module 1 The 'Coaching The Conversion' Method/01 - Module Overview.pdf
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10x Launches/01 - Module 1 The 'Coaching The Conversion' Method/02 - Introduction to the Coaching The Conversion Method.pdf
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10x Launches/01 - Module 1 The 'Coaching The Conversion' Method/03 - Coaching The Conversion Process Map.pdf
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10x Launches/01 - Module 1 The 'Coaching The Conversion' Method/04 - The 4 Foundations of Coaching The Conversion.pdf
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10x Launches/01 - Module 1 The 'Coaching The Conversion' Method/05 - The Art of Sequencing.pdf
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10x Launches/01 - Module 1 The 'Coaching The Conversion' Method/06 - 5 Core Subsequences of Every Launch.pdf
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10x Launches/01 - Module 1 The 'Coaching The Conversion' Method/06 - 5 Core Subsequences of Every Launch.ts
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10x Launches/01 - Module 1 The 'Coaching The Conversion' Method/07 - Direct Response 2.0.pdf
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10x Launches/01 - Module 1 The 'Coaching The Conversion' Method/07 - Direct Response 2.0.ts
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10x Launches/01 - Module 1 The 'Coaching The Conversion' Method/08 - The 5Cs of a Successful Conversion Coach.pdf
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10x Launches/01 - Module 1 The 'Coaching The Conversion' Method/08 - The 5Cs of a Successful Conversion Coach.ts
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10x Launches/02 - Module 2 The 3D, Ever-Evolving Avatar/01 - Welcome.pdf
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10x Launches/02 - Module 2 The 3D, Ever-Evolving Avatar/01 - Welcome.ts
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10x Launches/02 - Module 2 The 3D, Ever-Evolving Avatar/02 - 7 Milestones of the Buyer's Journey.pdf
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10x Launches/02 - Module 2 The 3D, Ever-Evolving Avatar/02 - 7 Milestones of the Buyer’s Journey.ts
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10x Launches/02 - Module 2 The 3D, Ever-Evolving Avatar/02.1 - 7 Milestones of the Buyer’s Journey.ts
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10x Launches/02 - Module 2 The 3D, Ever-Evolving Avatar/02.1 - The 6th Level of Awareness Worksheet.pdf
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10x Launches/02 - Module 2 The 3D, Ever-Evolving Avatar/03 - The 3D Avatar.pdf
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10x Launches/02 - Module 2 The 3D, Ever-Evolving Avatar/03 - The 3D Avatar.ts
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10x Launches/02 - Module 2 The 3D, Ever-Evolving Avatar/03.1 - The 3D Avatar Workbook.pdf
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10x Launches/02 - Module 2 The 3D, Ever-Evolving Avatar/03.1 - The 3D Avatar.ts
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10x Launches/02 - Module 2 The 3D, Ever-Evolving Avatar/03.2 - The 3D Avatar.ts
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10x Launches/02 - Module 2 The 3D, Ever-Evolving Avatar/04 - 47 Golden Questions Walkthrough.pdf
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10x Launches/02 - Module 2 The 3D, Ever-Evolving Avatar/04 - 47 Golden Questions Walkthrough.ts
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10x Launches/02 - Module 2 The 3D, Ever-Evolving Avatar/04.2 - 47 Golden Questions Workbook.pdf
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10x Launches/02 - Module 2 The 3D, Ever-Evolving Avatar/05 - Anatomy of a Buyer.pdf
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10x Launches/02 - Module 2 The 3D, Ever-Evolving Avatar/05 - Anatomy of a Buyer.ts
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10x Launches/02 - Module 2 The 3D, Ever-Evolving Avatar/06 - OCT. 2018 BONUS - 67 Golden Questions (from 10x Sales Pages Track 2).pdf
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10x Launches/02 - Module 2 The 3D, Ever-Evolving Avatar/06 - OCT. 2018 BONUS - 67 Golden Questions (from 10x Sales Pages Track 2).ts
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10x Launches/02 - Module 2 The 3D, Ever-Evolving Avatar/07.1 - The6thLevelofAwarenessWorksheet.pdf
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10x Launches/02 - Module 2 The 3D, Ever-Evolving Avatar/07.2 - The3DAvatarWorkbook.pdf
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10x Launches/02 - Module 2 The 3D, Ever-Evolving Avatar/07.3 - 47GoldenQuestionsWorkbook.pdf
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10x Launches/02 - Module 2 The 3D, Ever-Evolving Avatar/07.4 - 67GoldenQuestionsfinalcompressed.pdf
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10x Launches/03 - Module 3 Segmentation and Confirmation/01 - Welcome.pdf
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10x Launches/03 - Module 3 Segmentation and Confirmation/01 - Welcome.ts
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10x Launches/03 - Module 3 Segmentation and Confirmation/02 - Segmentation and Confirmation.pdf
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10x Launches/03 - Module 3 Segmentation and Confirmation/03 - Module_3-Themeplate_Pack_Editable.docx
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10x Launches/03 - Module 3 Segmentation and Confirmation/03 - Workbook Walkthrough.pdf
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10x Launches/03 - Module 3 Segmentation and Confirmation/03 - Workbook Walkthrough.ts
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10x Launches/03 - Module 3 Segmentation and Confirmation/03.1 - Workbook + Themeplate Pack 3.pdf
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10x Launches/03 - Module 3 Segmentation and Confirmation/04 - TEMPLATE 1 The Exclusively Empowered Callout.ts
23.01MB
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10x Launches/03 - Module 3 Segmentation and Confirmation/04 - The Exclusively Empowered Callout.pdf
69.38KB
10x Launches/03 - Module 3 Segmentation and Confirmation/05 - TEMPLATE 2 The Bieber.ts
17.53MB
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10x Launches/03 - Module 3 Segmentation and Confirmation/05 - The Bieber.pdf
61.68KB
10x Launches/03 - Module 3 Segmentation and Confirmation/06 - TEMPLATE 3 The Way Too Early Ultimatum.ts
13.34MB
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10x Launches/03 - Module 3 Segmentation and Confirmation/06 - The Way Too Early Ultimatum.pdf
62.1KB
10x Launches/03 - Module 3 Segmentation and Confirmation/07 - TEMPLATE 4 The WTSAY Confirmation.ts
23.08MB
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10x Launches/03 - Module 3 Segmentation and Confirmation/07 - The WTSAY Confirmation.pdf
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10x Launches/03 - Module 3 Segmentation and Confirmation/08 - TEMPLATE 5 The WTSAY Confirmation Version B.ts
24.85MB
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10x Launches/03 - Module 3 Segmentation and Confirmation/08 - The WTSAY Confirmation Version B.pdf
69.65KB
10x Launches/03 - Module 3 Segmentation and Confirmation/09 - WorkbookThemeplatePack3.pdf
3.03MB
10x Launches/04 - Module 4 Pre Launch/01 - Pre Launch - Main Lesson.pdf
74.59KB
10x Launches/04 - Module 4 Pre Launch/01 - Pre Launch - Main Lesson.ts
38.64MB
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10x Launches/04 - Module 4 Pre Launch/02 - Workbook Walkthrough.pdf
82.9KB
10x Launches/04 - Module 4 Pre Launch/02 - Workbook Walkthrough.ts
44.66MB
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10x Launches/04 - Module 4 Pre Launch/02.1 - Module_4-_Themeplate_Pack_Editable.docx
25.48KB
10x Launches/04 - Module 4 Pre Launch/02.1 - Workbook + Themeplate Pack.pdf
3.3MB
10x Launches/04 - Module 4 Pre Launch/03 - Slaughterhouse V.pdf
67.23KB
10x Launches/04 - Module 4 Pre Launch/03 - TEMPLATE 6 Slaughterhouse V.ts
22.26MB
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10x Launches/04 - Module 4 Pre Launch/04 - Slaughterhouse IV.pdf
63.86KB
10x Launches/04 - Module 4 Pre Launch/04 - TEMPLATE 7 Slaughterhouse IV.ts
15.24MB
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10x Launches/04 - Module 4 Pre Launch/05 - Module4 WorkbookThemeplatePack.pdf
3.3MB
10x Launches/05 - Module 5 Launch/01 - Launch - Main Lesson.pdf
77.61KB
10x Launches/05 - Module 5 Launch/01 - Launch - Main Lesson.ts
55.66MB
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10x Launches/05 - Module 5 Launch/02 - Workbook Walkthrough.pdf
70.5KB
10x Launches/05 - Module 5 Launch/02 - Workbook Walkthrough.ts
20.7MB
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10x Launches/05 - Module 5 Launch/02.1 - Module_5-_Themeplate_Pack_Editable.docx
32.84KB
10x Launches/05 - Module 5 Launch/02.1 - Workbook + Themeplate Pack 5.pdf
2.96MB
10x Launches/05 - Module 5 Launch/03 - TEMPLATE 8 The Calm Before.ts
24.19MB
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10x Launches/05 - Module 5 Launch/03 - The Calm Before.pdf
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10x Launches/05 - Module 5 Launch/04 - TEMPLATE 9 The Anti-Launch Launch.ts
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10x Launches/05 - Module 5 Launch/04 - The Anti-Launch Launch.pdf
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10x Launches/05 - Module 5 Launch/05 - TEMPLATE 10 The Aladdin.ts
39.42MB
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10x Launches/05 - Module 5 Launch/05 - The Aladdin.pdf
74.42KB
10x Launches/05 - Module 5 Launch/06 - Module 5 WorkbookThemeplatePack.pdf
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10x Launches/06 - Module 6 Sales/01 - Sales - Main Lesson.pdf
72.13KB
10x Launches/06 - Module 6 Sales/01 - Sales - Main Lesson.ts
25.55MB
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10x Launches/06 - Module 6 Sales/02 - Workbook Walkthrough.pdf
68.84KB
10x Launches/06 - Module 6 Sales/02 - Workbook Walkthrough.ts
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10x Launches/06 - Module 6 Sales/02.1 - Module_6-Themeplate_Pack_Editable.docx
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10x Launches/06 - Module 6 Sales/02.1 - Workbook + Themeplate Pack 6.pdf
3.01MB
10x Launches/06 - Module 6 Sales/03 - TEMPLATE 11 The Upgraded FAQ.ts
51.45MB
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10x Launches/06 - Module 6 Sales/03 - The Upgraded FAQ.pdf
77.52KB
10x Launches/06 - Module 6 Sales/04 - TEMPLATE 12 The Curious Case.ts
16.42MB
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10x Launches/06 - Module 6 Sales/04 - The Curious Case.pdf
61.62KB
10x Launches/06 - Module 6 Sales/05 - TEMPLATE 13 The Point of No Return.ts
22.03MB
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10x Launches/06 - Module 6 Sales/05 - The Point of No Return.pdf
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10x Launches/06 - Module 6 Sales/06 - TEMPLATE 14 The Blind Eye.ts
17.63MB
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10x Launches/06 - Module 6 Sales/06 - The Blind Eye.pdf
62.59KB
10x Launches/06 - Module 6 Sales/07 - Module 6 WorkbookThemeplatePack6.pdf
3.01MB
10x Launches/07 - Module 7 Closing/01 - Closing - Main Lesson.pdf
88.93KB
10x Launches/07 - Module 7 Closing/01 - Closing - Main Lesson.ts
65.83MB
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10x Launches/07 - Module 7 Closing/02 - Workbook Walkthrough.pdf
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10x Launches/07 - Module 7 Closing/02 - Workbook Walkthrough.ts
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10x Launches/07 - Module 7 Closing/02.1 - Workbook + Themeplate Pack 7.pdf
3.04MB
10x Launches/07 - Module 7 Closing/03 - TEMPLATE 15 The Perfect For You If.ts
49.14MB
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10x Launches/07 - Module 7 Closing/03 - The Perfect For You If.pdf
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10x Launches/07 - Module 7 Closing/04 - TEMPLATE 16 The 7-Digit Doubt Destroyer.ts
19.51MB
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10x Launches/07 - Module 7 Closing/04 - The 7-Digit Doubt Destroyer.pdf
63.62KB
10x Launches/07 - Module 7 Closing/05 - TEMPLATE 17 The Psycho Cybernetic.ts
28.11MB
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10x Launches/07 - Module 7 Closing/06 - TEMPLATE 18 The Danny Tanner.ts
31.32MB
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10x Launches/07 - Module 7 Closing/06 - The Danny Tanner.pdf
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10x Launches/07 - Module 7 Closing/07 - TEMPLATE 19 The Co-Creative Close.ts
21.56MB
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10x Launches/07 - Module 7 Closing/08 - Module 7 WorkbookThemeplatePack7.pdf
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10x Launches/08 - Office Hours Recordings/01 - 10xLaunches-BonusThemeplate-ThePiglet.pdf
100.29KB
10x Launches/08 - Office Hours Recordings/01 - Session 1 - Bonus Themeplate The Piglet.mp4
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10x Launches/08 - Office Hours Recordings/02 - 10xLaunches-BonusThemeplate2-CaptainObvious.pdf
121.54KB
10x Launches/08 - Office Hours Recordings/02 - Session 2 - Bonus Themeplate The Captain Obvious Close.mp4
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10x Launches/09 - BONUSES/01 - Bonus 1 - Launch Method Reviews + The Minimum Viable Funnel.ts
91.07MB
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10x Launches/09 - BONUSES/01.1 - 10x Launches - MVF Slides.pdf
315.84KB
10x Launches/09 - BONUSES/02 - Bonus 2 - Contextology & The One Off Wonder.ts
56.36MB
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10x Launches/09 - BONUSES/02.1 - Bonus 2 - Contextology & The One Off Wonder.ts
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10x Launches/09 - BONUSES/03 - 3-Part Webinar Show-Up Sequence.pdf
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10x Launches/09 - BONUSES/03.1 - Bonus 3 - The 3-Part Webinar Show Up Sequence.ts
12.01MB
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10x Launches/10 - BONUS EXPERT INTERVIEWS/01 - The Role of Storytelling in the Conversion Process w George Huang.ts
403.72MB
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10x Launches/10 - BONUS EXPERT INTERVIEWS/03 - Advanced Story Alchemy w Kylie Slavik.ts
152.99MB
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10x Launches/10 - BONUS EXPERT INTERVIEWS/04 - How to Create, Launch, and Deliver a 5 Figure Productized Copywriting Service w Prerna Malik.mp4
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10x Sales Pages/00 - Start Here/00 - START HERE How to get the most out of 10x Sales Pages.ts
129.73MB
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10x Sales Pages/00 - Start Here/00 - Transcript.pdf
65.65KB
10x Sales Pages/00 - Start Here/00.2 - Airstory Chrome Extension.htm
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10x Sales Pages/TRACK 1/01 - Laying a foundation that can bear the weight of long copy/01 - Begin with the Rule of One (there is never an exception to this starting step).ts
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10x Sales Pages/TRACK 1/01 - Laying a foundation that can bear the weight of long copy/02 - Your One Reader, or what you're really selling.ts
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10x Sales Pages/TRACK 1/01 - Laying a foundation that can bear the weight of long copy/03 - Define your One Reader, aka the foundation of the highest-converting sales pages.ts
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10x Sales Pages/TRACK 1/01 - Laying a foundation that can bear the weight of long copy/04 - We interrupt the Rule of One to start our research.ts
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10x Sales Pages/TRACK 1/01 - Laying a foundation that can bear the weight of long copy/05 - What exactly is voice of customer research and why is it, like, THE thing.ts
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10x Sales Pages/TRACK 1/01 - Laying a foundation that can bear the weight of long copy/06 - Combine a recorder app with a transcription service for mega copy awesomeness.ts
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10x Sales Pages/TRACK 1/01 - Laying a foundation that can bear the weight of long copy/07 - Don't research like a researcher - you're researching to write better copy!.ts
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10x Sales Pages/TRACK 1/01 - Laying a foundation that can bear the weight of long copy/08 - Boost your One Offer with this deep-dive on the most unexpected of the offer-optimization levers.ts
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10x Sales Pages/TRACK 1/01 - Laying a foundation that can bear the weight of long copy/09 - And now the moment you've been dreading Your One Big Idea.ts
52.75MB
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10x Sales Pages/TRACK 1/01 - Laying a foundation that can bear the weight of long copy/09.1 - One Big Idea.pdf
496.27KB
10x Sales Pages/TRACK 1/01 - Laying a foundation that can bear the weight of long copy/10 - If you're struggling to pinpoint your One Big Idea, try this.ts
91.56MB
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10x Sales Pages/TRACK 1/01 - Laying a foundation that can bear the weight of long copy/10.1 - Struggling to Pinpoint your Main Idea.pdf
496.27KB
10x Sales Pages/TRACK 1/01 - Laying a foundation that can bear the weight of long copy/11 - Finish out your Rule of One with this Your One Promise.ts
43.24MB
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10x Sales Pages/TRACK 1/01 - Laying a foundation that can bear the weight of long copy/11.1 - One Promise.pdf
419.61KB
10x Sales Pages/TRACK 1/02 - When it's time to put words on the page/12 - Start filling your page with the PAS-on-steroids framework (i.e. what you should always default to).ts
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10x Sales Pages/TRACK 1/02 - When it's time to put words on the page/16 - What about your buttons.ts
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400.13KB
10x Sales Pages/TRACK 1/03 - Over-the-shoulder tutorials... because you're ready to own your first draft/00 - How to work your way through these tutorials.ts
60.39MB
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10x Sales Pages/TRACK 1/03 - Over-the-shoulder tutorials... because you're ready to own your first draft/01 - Starting your long-form sales page, draft 1.ts
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10x Sales Pages/TRACK 1/03 - Over-the-shoulder tutorials... because you're ready to own your first draft/02 - Finding voice-of-customer data using online research, like review mining.ts
32.28MB
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10x Sales Pages/TRACK 1/03 - Over-the-shoulder tutorials... because you're ready to own your first draft/03 - Finding voice-of-customer data using surveys.ts
19.26MB
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10x Sales Pages/TRACK 1/03 - Over-the-shoulder tutorials... because you're ready to own your first draft/04 - How to tag your research (with a bonus finding your Big Idea).ts
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10x Sales Pages/TRACK 1/03 - Over-the-shoulder tutorials... because you're ready to own your first draft/05 - Organizing your research on the page.ts
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10x Sales Pages/TRACK 1/03 - Over-the-shoulder tutorials... because you're ready to own your first draft/06 - Starting at Introducing.ts
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10x Sales Pages/TRACK 1/03 - Over-the-shoulder tutorials... because you're ready to own your first draft/07 - Continuing with Introducing.ts
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10x Sales Pages/TRACK 1/03 - Over-the-shoulder tutorials... because you're ready to own your first draft/08 - Completing the Introducing section (and moving on!).ts
11.9MB
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10x Sales Pages/TRACK 1/03 - Over-the-shoulder tutorials... because you're ready to own your first draft/09 - Moving on to the Why section.ts
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10x Sales Pages/TRACK 1/03 - Over-the-shoulder tutorials... because you're ready to own your first draft/18 - Finishing your designed sales page.ts
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10x Sales Pages/TRACK 1/04 - A few useful notes on editing in the awesome/18 - Never delete anything! You'll use your discards off the page.ts
23.31MB
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10x Sales Pages/TRACK 1/04 - A few useful notes on editing in the awesome/19 - Strengthen your argument with words like these.ts
37.28MB
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10x Sales Pages/TRACK 1/04 - A few useful notes on editing in the awesome/19.1 - Phrases to strengthen your argument.pdf
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10x Sales Pages/TRACK 1/04 - A few useful notes on editing in the awesome/20 - Finish with the Greek Sweep.ts
26.86MB
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10x Sales Pages/TRACK 1/04 - A few useful notes on editing in the awesome/20.1 - The Greek Sweep.pdf
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10x Sales Pages/TRACK 1/05 - All the worksheets and other downloadables/01 - Photoshop template for long-form sales pages/Freelancercoursesalespagepart1-191227-095927.psd
76.92MB
10x Sales Pages/TRACK 1/05 - All the worksheets and other downloadables/01 - Photoshop template for long-form sales pages/Freelancercoursesalespagepart2-191227-095856.psd
42.41MB
10x Sales Pages/TRACK 1/05 - All the worksheets and other downloadables/02 - Ebook The Dark Art of Writing Long-Form Sales Pages/COPYHACKERSBook5TheDarkArtofWritingLongFormSalesPages-191227-100127.zip
12.3MB
10x Sales Pages/TRACK 2/00 - The 15 Point Sales Page in a Day Method [START HERE]/00 - About Track 2.ts
18.61MB
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10x Sales Pages/TRACK 2/00 - The 15 Point Sales Page in a Day Method [START HERE]/00 - Welcome Transcript.pdf
61.73KB
10x Sales Pages/TRACK 2/00 - The 15 Point Sales Page in a Day Method [START HERE]/01 - How this track is structured.ts
27.1MB
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10x Sales Pages/TRACK 2/01 - Module 1 - Coaching The Conversion (The Sales Page Edition)/01 - Coaching The Conversion (on your sales page).ts
23.83MB
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10x Sales Pages/TRACK 2/01 - Module 1 - Coaching The Conversion (The Sales Page Edition)/02 - The 15 Point Sales Page in a Day Themeplate.ts
10.81MB
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10x Sales Pages/TRACK 2/01 - Module 1 - Coaching The Conversion (The Sales Page Edition)/02.1 - The 15 point overview.pdf
56.33KB
10x Sales Pages/TRACK 2/01 - Module 1 - Coaching The Conversion (The Sales Page Edition)/02.2 - The 15-Point SPIAD Themeplate.pdf
332.53KB
10x Sales Pages/TRACK 2/02 - Module 2 - Coach-Mining & The Launch Bible/00 - Welcome to Module 2.ts
28.22MB
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10x Sales Pages/TRACK 2/02 - Module 2 - Coach-Mining & The Launch Bible/00.1 - Welcome.pdf
63.98KB
10x Sales Pages/TRACK 2/02 - Module 2 - Coach-Mining & The Launch Bible/01 - 67 Golden Questions to Fuel Your Funnel.ts
79.78MB
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10x Sales Pages/TRACK 2/02 - Module 2 - Coach-Mining & The Launch Bible/01.1 - 67 questions WT.pdf
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10x Sales Pages/TRACK 2/02 - Module 2 - Coach-Mining & The Launch Bible/01.2 - 67-Golden-Questions-final.compressed.pdf
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10x Sales Pages/TRACK 2/02 - Module 2 - Coach-Mining & The Launch Bible/01.3 - Advanced-Empathy-Exercises-Supplement-final.compressed.pdf
504.65KB
10x Sales Pages/TRACK 2/02 - Module 2 - Coach-Mining & The Launch Bible/02 - Advanced Exercise - Moment of Highest Tension.ts
13.85MB
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10x Sales Pages/TRACK 2/02 - Module 2 - Coach-Mining & The Launch Bible/02.1 - MOHT - WT.pdf
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10x Sales Pages/TRACK 2/02 - Module 2 - Coach-Mining & The Launch Bible/03 - Advanced Exercise - The Perfect Testimonial.ts
18.56MB
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10x Sales Pages/TRACK 2/02 - Module 2 - Coach-Mining & The Launch Bible/04 - Advanced Exercise - The Mic Stand Moment.ts
17.81MB
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10x Sales Pages/TRACK 2/02 - Module 2 - Coach-Mining & The Launch Bible/04.1 - Mic Stand Moment.pdf
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10x Sales Pages/TRACK 2/02 - Module 2 - Coach-Mining & The Launch Bible/05 - Advanced Exercise - The Champagne Clink.ts
13.42MB
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10x Sales Pages/TRACK 2/02 - Module 2 - Coach-Mining & The Launch Bible/06 - Advanced Exercise - The Million Dollar Bet.ts
14.63MB
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10x Sales Pages/TRACK 2/02 - Module 2 - Coach-Mining & The Launch Bible/06.1 - millionbet-WT.pdf
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10x Sales Pages/TRACK 2/02 - Module 2 - Coach-Mining & The Launch Bible/07 - Coach-Mining & The Enrollment Extractor Workbook.ts
50.96MB
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10x Sales Pages/TRACK 2/02 - Module 2 - Coach-Mining & The Launch Bible/07.1 - Coach-Mining-Workbook-final-compressed.pdf
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10x Sales Pages/TRACK 2/02 - Module 2 - Coach-Mining & The Launch Bible/07.2 - enrollment extractor.pdf
75.52KB
10x Sales Pages/TRACK 2/02 - Module 2 - Coach-Mining & The Launch Bible/08 - The Launch Bible.ts
31.62MB
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10x Sales Pages/TRACK 2/02 - Module 2 - Coach-Mining & The Launch Bible/08.1 - launch bible wt.pdf
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10x Sales Pages/TRACK 2/02 - Module 2 - Coach-Mining & The Launch Bible/08.2 - The-Launch-Bible-final.compressed.pdf
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10x Sales Pages/TRACK 2/03 - Module 3 - Establishing The Gap/00 - Welcome to Module 3.pdf
51.48KB
10x Sales Pages/TRACK 2/03 - Module 3 - Establishing The Gap/00 - Welcome to Module 3.ts
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10x Sales Pages/TRACK 2/03 - Module 3 - Establishing The Gap/00.1 - Workbook-and-Example-Pack-final-compressed.pdf
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10x Sales Pages/TRACK 2/03 - Module 3 - Establishing The Gap/01 - Section 1 - The Pre Headline Qualifier.ts
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10x Sales Pages/TRACK 2/03 - Module 3 - Establishing The Gap/01.1 - Section 1 - The Pre Headline Qualifier.pdf
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10x Sales Pages/TRACK 2/03 - Module 3 - Establishing The Gap/02 - Section 2 - The Question Loop Headline.ts
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10x Sales Pages/TRACK 2/03 - Module 3 - Establishing The Gap/03 - Section 3 - The Lead.ts
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10x Sales Pages/TRACK 2/03 - Module 3 - Establishing The Gap/03.1 - Section 3 - The Lead.pdf
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10x Sales Pages/TRACK 2/03 - Module 3 - Establishing The Gap/04 - Section 4 - The Moment of Highest Tension.ts
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10x Sales Pages/TRACK 2/03 - Module 3 - Establishing The Gap/04.1 - MOHT - Example Walkthrough 1.mp4
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10x Sales Pages/TRACK 2/03 - Module 3 - Establishing The Gap/04.4 - MOHT - Example Walkthrough 1.pdf
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10x Sales Pages/TRACK 2/03 - Module 3 - Establishing The Gap/04.5 - MOHT - Example Walkthrough 2 - Amy.pdf
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10x Sales Pages/TRACK 2/03 - Module 3 - Establishing The Gap/05 - Section 5 - The Moment of Highest Pleasure.ts
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10x Sales Pages/TRACK 2/03 - Module 3 - Establishing The Gap/05.4 - MOHP Example Walkthrough.pdf
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10x Sales Pages/TRACK 2/04 - Module 4 - Exploring The Gap/00 - Welcome to Module 4.ts
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10x Sales Pages/TRACK 2/04 - Module 4 - Exploring The Gap/06 - Section 6 - Slaughtering Sacred Cows & Belief Installation.ts
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10x Sales Pages/TRACK 2/04 - Module 4 - Exploring The Gap/07 - Section 7 - The Blue Ocean Bridge.ts
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10x Sales Pages/TRACK 2/04 - Module 4 - Exploring The Gap/08 - Section 8 - Solidifying Beliefs Part 1 (Your Bio).ts
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10x Sales Pages/TRACK 2/05 - Module 5 - Exiting The Gap/11 - Section 11 - The Aladdin Product Tour.ts
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10x Sales Pages/TRACK 2/06 - Module 6 - Escaping The Gap/14.1 - The Perfect For You If Close.ts
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10x Web Copy/01 - Module 1 Prewriting (aka the Really Foundational Stuff)/01 - Intro (and why web copy is so important).ts
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10x Web Copy/01 - Module 1 Prewriting (aka the Really Foundational Stuff)/06 - FAST PATH Page length How to think about personas and visitor decision-maker profiles.mp4
718.35MB
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10x Web Copy/01 - Module 1 Prewriting (aka the Really Foundational Stuff)/07 - The three research methods you'll use to write a website and how to use them.ts
20.73MB
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10x Web Copy/01 - Module 1 Prewriting (aka the Really Foundational Stuff)/08 - Setting up UserTesting.com to figure out what's working and not.ts
107.66MB
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10x Web Copy/01 - Module 1 Prewriting (aka the Really Foundational Stuff)/09 - User tests How to set up user tests (for a site or a page - yours or a competitor's).ts
64.04MB
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10x Web Copy/01 - Module 1 Prewriting (aka the Really Foundational Stuff)/10 - FAST PATH Analyzing users tests, with the Believability Boosters and Friction Reducers worksheet.ts
34.79MB
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10x Web Copy/01 - Module 1 Prewriting (aka the Really Foundational Stuff)/11 - Thank-you page surveys.ts
156.99MB
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10x Web Copy/01 - Module 1 Prewriting (aka the Really Foundational Stuff)/12 - FAST PATH TYP surveys How to set up your thank-you confirmation page surveys.ts
44.26MB
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10x Web Copy/01 - Module 1 Prewriting (aka the Really Foundational Stuff)/13 - FAST PATH Analyzing survey responses Q1 (what was going on), for leads.ts
189.67MB
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10x Web Copy/01 - Module 1 Prewriting (aka the Really Foundational Stuff)/14 - Analyzing survey responses Q1 (what was going on), for customers.ts
97.82MB
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10x Web Copy/01 - Module 1 Prewriting (aka the Really Foundational Stuff)/15 - The Obstacle Interview.ts
29.52MB
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10x Web Copy/01 - Module 1 Prewriting (aka the Really Foundational Stuff)/16 - FAST PATH The Obstacle Interview Worksheet walkthrough and survey setup.ts
122.59MB
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10x Web Copy/01 - Module 1 Prewriting (aka the Really Foundational Stuff)/16.1 - 10x_Web_Copy__The_Obstacle_Analysis__Editable.pdf
280.11KB
10x Web Copy/01 - Module 1 Prewriting (aka the Really Foundational Stuff)/17 - The Obstacle Analysis Sorting Tagging responses to map them to the analysis worksheet.ts
98.54MB
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10x Web Copy/01 - Module 1 Prewriting (aka the Really Foundational Stuff)/18 - The Obstacle Analysis Starting your analysis.ts
98.54MB
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10x Web Copy/01 - Module 1 Prewriting (aka the Really Foundational Stuff)/19 - The Obstacle Analysis A brief pause to discuss interesting insights (and how to use 'em).ts
20.29MB
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10x Web Copy/01 - Module 1 Prewriting (aka the Really Foundational Stuff)/20 - The Obstacle Analysis Finishing your analysis.ts
68.37MB
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10x Web Copy/01 - Module 1 Prewriting (aka the Really Foundational Stuff)/21 - FAST PATH Product messaging How to document product features, benefits and outcomes.ts
71.21MB
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10x Web Copy/01 - Module 1 Prewriting (aka the Really Foundational Stuff)/22 - List, offer, copy.ts
108.77MB
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10x Web Copy/01 - Module 1 Prewriting (aka the Really Foundational Stuff)/23 - FAST PATH The Optimized Offer How to document your optimized offer.ts
10.59MB
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10x Web Copy/01 - Module 1 Prewriting (aka the Really Foundational Stuff)/24 - FAST PATH Bag o' offers.ts
192.63MB
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10x Web Copy/01 - Module 1 Prewriting (aka the Really Foundational Stuff)/25 - The Optimized Offer Example of completed page-level offer optimization.ts
34.34MB
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10x Web Copy/01 - Module 1 Prewriting (aka the Really Foundational Stuff)/26 - First module done - progress check.ts
29.58MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/01 - Whom to write for.ts
46.88MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/02 - The transformation message map.ts
39.3MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/03 - TMM Walkthrough.ts
28.32MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/04 - FAST PATH The 10x Page Plan.ts
17.57MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/05 - FAST PATH Walkthrough The 10x Page Plan.ts
71.92MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/06 - Thinking about stages of awareness while using The Transformation Message Map.ts
101.44MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/07 - FAST PATH The world's most fundamental copywriting argument.ts
17.38MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/08 - The 8 sections of a 10x web page.ts
15.1MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/09 - FAST PATH Hero sections Every page starts with one (includes specific hero types).ts
179.9MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/10 - Hero sections Add yours to The 10x Page Plan for the page you're writing.ts
21.77MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/11 - FAST PATH Proof bars Pages need, like, several of these (includes specific proof bar types).ts
54.62MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/12 - Proof bars Add yours to The 10x Page Plan for the page you're writing.ts
5.4MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/13 - FAST PATH Agitation The most edited-out, should-be-left-in part of a page.ts
65.77MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/14 - Agitation Add yours to The 10x Page Plan for the page you're writing.ts
56.63MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/15 - A 90-sec pause before you move on...ts
6.6MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/16 - FAST PATH Crossheads You may be used to calling these subheads....ts
71.48MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/17 - Crosshead (value prop) Add yours to The 10x Page Plan for the page you're writing.ts
5.65MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/18 - FAST PATH The How The core of most pages (including a 4-step flow for writing How blocks).ts
57.3MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/19 - The How Add yours to The 10x Page Plan for the page you're writing.ts
20.31MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/20 - FAST PATH The Switch You've been ignoring this... You shoooooullllldnnnnnn'ttttttt.......ts
92.13MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/21 - The Switch Add yours to The 10x Page Plan for the page you're writing.ts
47.46MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/22 - FAST PATH The Close The close, the close, we're getting to the close!.ts
83.57MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/23 - The Close Add yours to The 10x Page Plan for the page you're writing.ts
32.46MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/24 - FAST PATH Now let's turn that all into your spit draft (or shtty first draft).ts
184.28MB
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10x Web Copy/02 - Module 2 Assembling the First Draft of Any Web Page/25 - Wrapping up Module 2.ts
17.84MB
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/01 - An introduction to wireframing.ts
60.2MB
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/02 - Walkthrough A few home pages we've written over the years (insights into decisions, problems and more).ts
107.29MB
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/03 - FAST PATH The You Rule.ts
77.87MB
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/04 - Good soundin' stuff One thought per sentence.ts
16.01MB
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/04.1 - 10x Web Copy Good soundin stuff 1 Thought Per Sentence.pdf
1.41MB
10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/05 - Good soundin' stuff Keep it unfinished at the top.ts
8.27MB
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/05.1 - 10xWebCopyGoodsoundinstuffAvoidTLDR.pdf
927.48KB
10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/05.1 - Good soundin' stuff Keep it unfinished at the top.ts
8.27MB
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/06 - Good soundin' stuff Break your headlines.ts
15.49MB
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/06.1 - 10xWebCopyGoodsoundinstuffHeadlinebreaks.pdf
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/07 - Good soundin' stuff The first person.ts
7.87MB
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/08 - Good soundin' stuff No more closed questions.ts
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/09 - Good soundin' stuff Stack alliteration.ts
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/13 - Good soundin' stuff Stack similar sentences.ts
15.25MB
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/14 - Good soundin' stuff Modern Family your body copy.ts
20.53MB
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/15 - Good soundin' stuff How to finish your body copy, A.ts
8.82MB
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/16 - Good soundin' stuff How to finish your body copy, B.ts
12.63MB
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/16.1 - 10xWebCopyGoodsoundinstuffFinishwithsothat.pdf
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/17 - FAST PATH Wireframing Set up your page.ts
85.16MB
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/17.1 - Whatfont Chrome Extension.htm
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/17.2 - Colorzilla Chrome Extension.htm
55.41KB
10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/18 - FAST PATH Wireframing Wiring the top (while editing).ts
114.86MB
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/19 - FAST PATH Wireframing Finishing the second draft of your page.ts
76.1MB
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/20 - FAST PATH Wireframing Fix problems by comparing your wired copy to The 10x Page Plan.ts
169.76MB
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/21 - Editing Sweep that copy!.ts
28.14MB
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/22 - FAST PATH Sweeping Through Your Editing Process The decision-maker sweep.ts
98.76MB
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/23 - FAST PATH Sweeping Through Your Editing Process The seven sweeps.ts
141.51MB
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10x Web Copy/03 - Module 3 Writing, Editing and Wireframing/24 - Wrapping up Module 3.ts
11.36MB
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10x Web Copy/04 - Module 4 Validation and Optimization/01 - How to get the most out of this phase of the work.ts
23.43MB
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10x Web Copy/04 - Module 4 Validation and Optimization/02 - FAST PATH Validation Setting up and running your validation test.ts
21.9MB
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10x Web Copy/04 - Module 4 Validation and Optimization/03 - Validation Figuring out what you need to validate.ts
15.41MB
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10x Web Copy/04 - Module 4 Validation and Optimization/04 - Validation Analyzing your feedback and making decisions.ts
52.48MB
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10x Web Copy/04 - Module 4 Validation and Optimization/05 - FAST PATH Implementation.ts
71.05MB
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10x Web Copy/04 - Module 4 Validation and Optimization/06 - FAST PATH Experimentation.ts
10.07MB
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10x Web Copy/04 - Module 4 Validation and Optimization/07 - How to optimize your copy.ts
26.58MB
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10x Web Copy/04 - Module 4 Validation and Optimization/08 - Optimization How to reduce bounce.ts
102.47MB
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10x Web Copy/04 - Module 4 Validation and Optimization/09 - Optimization How to get more leads in general.ts
76.25MB
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10x Web Copy/04 - Module 4 Validation and Optimization/10 - What to do next.ts
30.57MB
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Analytics for Copywriters - How to Think and Speak Like a Data Analyst/00 - Welcome to Analytics for Copywriters!/01 - Introduction and Course Goals.ts
31.98MB
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Analytics for Copywriters - How to Think and Speak Like a Data Analyst/00 - Welcome to Analytics for Copywriters!/02.1 - analytics-for-copywriters slide deck.pdf
3.89MB
Analytics for Copywriters - How to Think and Speak Like a Data Analyst/00 - Welcome to Analytics for Copywriters!/02.2 - Funnel Measures.xlsx
24.84KB
Analytics for Copywriters - How to Think and Speak Like a Data Analyst/00 - Welcome to Analytics for Copywriters!/02.3 - Set up Access to Google Demo account.htm
713.41KB
Analytics for Copywriters - How to Think and Speak Like a Data Analyst/01 - Module 1 Setting the Stage/01 - Goals.ts
38.72MB
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Analytics for Copywriters - How to Think and Speak Like a Data Analyst/01 - Module 1 Setting the Stage/02 - KPIs.ts
42.61MB
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Analytics for Copywriters - How to Think and Speak Like a Data Analyst/01 - Module 1 Setting the Stage/03 - Setting The Stage Website Analytics Tools.ts
27.88MB
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Analytics for Copywriters - How to Think and Speak Like a Data Analyst/01 - Module 1 Setting the Stage/03.1 - Google Analytics Beginner Course.htm
14.85KB
Analytics for Copywriters - How to Think and Speak Like a Data Analyst/01 - Module 1 Setting the Stage/03.2 - Set up Access to Google Demo Account.htm
713.41KB
Analytics for Copywriters - How to Think and Speak Like a Data Analyst/01 - Module 1 Setting the Stage/03.3 - Testing your Tracking.htm
717.15KB
Analytics for Copywriters - How to Think and Speak Like a Data Analyst/01 - Module 1 Setting the Stage/03.4 - eCommerce Tracking 1.htm
710.93KB
Analytics for Copywriters - How to Think and Speak Like a Data Analyst/01 - Module 1 Setting the Stage/03.5 - eCommerce Tracking 2.htm
702.5KB
Analytics for Copywriters - How to Think and Speak Like a Data Analyst/01 - Module 1 Setting the Stage/03.6 - eCommerce Tracking 3.htm
714.6KB
Analytics for Copywriters - How to Think and Speak Like a Data Analyst/02 - Module 2 Funnel Data/00 - Introduction.ts
16.44MB
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Analytics for Copywriters - How to Think and Speak Like a Data Analyst/02 - Module 2 Funnel Data/02.1 Lead Generation, Overview.ts
19.61MB
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Analytics for Copywriters - How to Think and Speak Like a Data Analyst/02 - Module 2 Funnel Data/02.3.1 - Enhanced Ecommerce.htm
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Analytics for Copywriters - How to Think and Speak Like a Data Analyst/02 - Module 2 Funnel Data/02.3.1 - Funnel Measures Worksheet.xlsx
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Analytics for Copywriters - How to Think and Speak Like a Data Analyst/02 - Module 2 Funnel Data/02.3.1 - Set up Funnel Visualization.htm
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Analytics for Copywriters - How to Think and Speak Like a Data Analyst/02 - Module 2 Funnel Data/02.3.1 Conversion Using Page or Flow Metrics.ts
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Analytics for Copywriters - How to Think and Speak Like a Data Analyst/02 - Module 2 Funnel Data/02.3.2 - MCF attribution.htm
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Analytics for Copywriters - How to Think and Speak Like a Data Analyst/02 - Module 2 Funnel Data/02.3.2 - mcf-acquisition-reports-difference-in-conversion-data.html
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Analytics for Copywriters - How to Think and Speak Like a Data Analyst/02 - Module 2 Funnel Data/02.3.2 - prefer-markov-models-last-click-attribution-modelling.html
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Analytics for Copywriters - How to Think and Speak Like a Data Analyst/02 - Module 2 Funnel Data/02.3.2 ADVANCED Conversion Using Channel Metrics.ts
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Copy School Extras/01 - The Conversion Copywriting Workshops (2017)/01 - What should you say.ts
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Copy School Extras/02 - How to be the most profitable person in the room (2018)/01 - The 3-step path.mp4
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Copy School Extras/03 - Amped Up Office Hours (2018)/Session #1 Kickoff call and surveying customers (Mar 14, 2018).mp4
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Copy School Extras/03 - Amped Up Office Hours (2018)/Session #3 Sales emails and how to use hyper-vivid language (Mar 28, 2018).mp4
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Copy School Extras/03 - Amped Up Office Hours (2018)/Session #4 Engaging SaaS users with voice and tone in your onboarding emails (April 4, 2018).mp4
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Copy School Extras/03 - Amped Up Office Hours (2018)/Session #5 Writing long-form sales pages with the sacred cow (April 11, 2018).mp4
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Copy School Extras/03 - Amped Up Office Hours (2018)/Session #7 The 3-stage email sequence to re-engage (May 2, 2018).mp4
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Copy School Extras/03 - Amped Up Office Hours (2018)/Session #8 The wrap-up session, complete with training on optimizing your guarantee (May 9, 2018).mp4
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Copy School Extras/04 - Special Launch Materials (2019)/02 - Live Writing Sales Pages.mp4
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Copy School Extras/05 - ROI Room/ROI Room 1 - Landing Pages Research.mp4
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Copy School Extras/05 - ROI Room/ROI Room 10 - Live-Chat Playbook [BONUS].docx
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Copy School Extras/05 - ROI Room/ROI Room 10 - Sales Pages.mp4
778.54MB
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Copy School Extras/05 - ROI Room/ROI Room 2 - Launches.mp4
427.35MB
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Copy School Extras/05 - ROI Room/ROI Room 3 - Landing Pages Pulling VOC into web copy.mp4
384.54MB
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Copy School Extras/05 - ROI Room/ROI Room 4 - Launches Webinars.mp4
410.48MB
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Copy School Extras/05 - ROI Room/ROI Room 5 - Facebook Ads.mp4
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Copy School Extras/05 - ROI Room/ROI Room 6 - Emails.mp4
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Copy School Extras/05 - ROI Room/ROI Room 7 - Social Ads (for Launches).mp4
359.29MB
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Copy School Extras/05 - ROI Room/ROI Room 8 - Sales Pages When a sales page should be on a website and when it shouldn't.mp4
557.66MB
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Copy School Extras/05 - ROI Room/ROI Room 9 - Emails.mp4
892.74MB
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Copy School Extras/06 - Special Launch Materials (2020)/01 - 2020 Persuasion Playbook for Digital Marketers.pdf
1.13MB
Copy School Extras/06 - Special Launch Materials (2020)/01 - Persuasive Copywriting Playbook for Content Marketers & Copywriters (webinar).mp4
535.55MB
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Copy School Extras/06 - Special Launch Materials (2020)/02 - 7 Money Words Masterclass (March 24th).mp4
656.52MB
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Copy School Extras/06 - Special Launch Materials (2020)/02 - 7 Money Words.pdf
12.96MB
Copy School Extras/06 - Special Launch Materials (2020)/03 - Obsessive Ownership Masterclass (March 25th).mp4
738.63MB
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Copy School Extras/06 - Special Launch Materials (2020)/03 - Obsessive Ownership Workbook.pdf
29.12MB
Copy School Extras/06 - Special Launch Materials (2020)/04 - Extreme Execution Workbook.pdf
14.31MB
Copy School Extras/06 - Special Launch Materials (2020)/05 - Extreme Execution Video #1 Moment of Highest Tension.ts
143.74MB
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Copy School Extras/06 - Special Launch Materials (2020)/06 - Extreme Execution Video #2 Optimized Offer.mp4
362.39MB
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Copy School Extras/06 - Special Launch Materials (2020)/07 - Extreme Execution Video #3 Big Idea.ts
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Copy School Extras/06 - Special Launch Materials (2020)/08 - Extreme Execution Video #4 Golden Guarantee.ts
157.25MB
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Copy School Extras/06 - Special Launch Materials (2020)/09 - Extreme Execution Video #5 Perfect for you if.ts
189.68MB
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Copy School Extras/07 - Copy Talk (2020)/01 - December 3, 2020.ts
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Copy School Extras/07 - Copy Talk (2020)/02 - December 10, 2020.ts
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Seven-Figure Emails/01 - The User Agreement.ts
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Seven-Figure Emails/02 - The Simon Cowell Qualifier.ts
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Seven-Figure Emails/03 - And Justice For All.ts
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Seven-Figure Emails/04 - The Non-Problem Problem.ts
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Seven-Figure Emails/05 - The Post Webinar Sequence.ts
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Seven-Figure Emails/06 - Couple's Therapy.ts
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Seven-Figure Emails/07 - The Sarcastic Sally.ts
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Six-Figure Emails/01 - Marketers Search For Meaning.ts
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Six-Figure Emails/02 - The Anti Launch Launch.docx
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Six-Figure Emails/02 - The Anti-Launch Launch.ts
63.85MB
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Six-Figure Emails/02a - The Anti Launch Launch.docx
264.58KB
Six-Figure Emails/02a - The Anti-Launch Launch - Walkthrough.ts
33.26MB
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Six-Figure Emails/03 - The Time Compressor.ts
41.38MB
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Six-Figure Emails/03 - Time Compressor.docx
260KB
Six-Figure Emails/03a - The Time Compressor - Walkthrough.ts
12.88MB
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Six-Figure Emails/03a - Time Compressor.docx
260KB
Six-Figure Emails/04 - Spoiler Alert.docx
266.66KB
Six-Figure Emails/04 - Spoiler Alert.key
2.11MB
Six-Figure Emails/04 - The Spoiler Alert.ts
69.18MB
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Six-Figure Emails/04a - Spoiler Alert.docx
266.66KB
Six-Figure Emails/04a - Spoiler Alert.key
2.11MB
Six-Figure Emails/04a - The Spoiler Alert - Walkthrough.ts
39.83MB
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Six-Figure Emails/05 - The DMV Downsell.docx
268.28KB
Six-Figure Emails/05 - The DMV Downsell.key
1.59MB
Six-Figure Emails/05 - The DMV Downsell.ts
78.95MB
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Six-Figure Emails/05a - The DMV Downsell - Walkthrough.ts
63.3MB
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Six-Figure Emails/05a - The DMV Downsell.key
1.59MB
Six-Figure Emails/05a - TheDMVDownsell.docx
268.28KB
Six-Figure Emails/06 - The Anthropomorphic Activator.docx
266.56KB
Six-Figure Emails/06 - The Anthropomorphic Activator.ts
61.62MB
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Six-Figure Emails/06 - TheAnthropomorphicActivator.key
3.04MB
Six-Figure Emails/06a - The Anthropomorphic Activator - Walkthrough.ts
34.17MB
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Six-Figure Emails/06a - TheAnthropomorphicActivator.docx
266.56KB
Six-Figure Emails/06a - TheAnthropomorphicActivator.key
3.04MB