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[FreeCourseSite.com] Udemy - Modern Copywriting Writing copy that sells in 2018

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File Name

Size

1. Intro to copywriting/1. Introduction to copywriting.mp4

51.13MB

1. Intro to copywriting/1. Introduction to copywriting.vtt

3.48KB

1. Intro to copywriting/1.1 1.1 Worksheet - Course success plan.pdf.pdf

111.57KB

1. Intro to copywriting/10. PRACTICE Know your audience.mp4

37.87MB

1. Intro to copywriting/10. PRACTICE Know your audience.vtt

8.38KB

1. Intro to copywriting/11. Know your voice and tone.mp4

133.71MB

1. Intro to copywriting/11. Know your voice and tone.vtt

8.94KB

1. Intro to copywriting/11.1 1.8 Worksheet - Developing your voice and tone.pdf.pdf

35.33KB

1. Intro to copywriting/11.2 1.8 Handout - Voice and tone.pdf.pdf

424.29KB

1. Intro to copywriting/12. Know your media.mp4

152.92MB

1. Intro to copywriting/12. Know your media.vtt

10.44KB

1. Intro to copywriting/12.1 1.9 Handout - Different types of media and their uses.pdf.pdf

147.17KB

1. Intro to copywriting/12.2 1.9 Activity - Observe the media outlets of other businesses and how they are most commonly used.pdf.pdf

957.4KB

1. Intro to copywriting/12.3 1.9 Worksheet - Planning your approach.pdf.pdf

40.13KB

1. Intro to copywriting/2. What is copywriting.mp4

91.3MB

1. Intro to copywriting/2. What is copywriting.vtt

5.92KB

1. Intro to copywriting/2.1 1.2 Handout - List of quotes about copywriting from famous copywriters.pdf.pdf

124.31KB

1. Intro to copywriting/2.2 1.2 Handout - Definitions and terms.pdf.pdf

218.23KB

1. Intro to copywriting/2.3 1.2 Activity - Collect some examples of copywriting that you find effective.pdf.pdf

64.2KB

1. Intro to copywriting/3. Join our community on Slack!.html

1.28KB

1. Intro to copywriting/3.1 How to join the student Slack group.pdf.pdf

3.46MB

1. Intro to copywriting/3.2 Link to the Slack group.html

128B

1. Intro to copywriting/4. Know your product.mp4

188.74MB

1. Intro to copywriting/4. Know your product.vtt

12.37KB

1. Intro to copywriting/4.1 1.3 Activity - Analyze advertisements you see or hear for their usage of feature and benefit copy.pdf.pdf

112.65KB

1. Intro to copywriting/4.2 1.3 Worksheet - Finding your product's benefit.pdf.pdf

54.29KB

1. Intro to copywriting/4.3 1.3 Handout - Differences between a feature and a benefit.pdf.pdf

167.05KB

1. Intro to copywriting/5. PRACTICE Know your product.mp4

64.03MB

1. Intro to copywriting/5. PRACTICE Know your product.vtt

5KB

1. Intro to copywriting/6. Know your competition.mp4

151.65MB

1. Intro to copywriting/6. Know your competition.vtt

10.1KB

1. Intro to copywriting/6.1 1.4 Handout - John Carlton's 3 step approach to developing your USP & USP basics.pdf.pdf

50.44KB

1. Intro to copywriting/6.2 1.4 Worksheet - USP development worksheet.pdf.pdf

34.62KB

1. Intro to copywriting/7. Competitive copywriting.mp4

168.26MB

1. Intro to copywriting/7. Competitive copywriting.vtt

10.98KB

1. Intro to copywriting/7.1 1.5 Handout - Getting competitive.pdf.pdf

212.47KB

1. Intro to copywriting/7.2 1.5 Case study - Mercedes-Benz vs. Jaguar.pdf.pdf

625.56KB

1. Intro to copywriting/8. Case study Volkswagen.mp4

144.91MB

1. Intro to copywriting/8. Case study Volkswagen.vtt

9.27KB

1. Intro to copywriting/8.1 1.6 Activity - Volkswagen case study analysis.pdf.pdf

74.32KB

1. Intro to copywriting/9. Know your audience.mp4

191.68MB

1. Intro to copywriting/9. Know your audience.vtt

12.82KB

1. Intro to copywriting/9.1 1.7 Worksheet - Getting to know your audience.pdf.pdf

38.91KB

1. Intro to copywriting/9.2 1.7 Handout - Explanation of demographics and how to obtain them.pdf.pdf

62.55KB

2. Crafting your copy/1. Intro to crafting your copy.mp4

12.04MB

2. Crafting your copy/1. Intro to crafting your copy.vtt

2.25KB

2. Crafting your copy/10. Don't get sued (plagiarism edition).mp4

105.77MB

2. Crafting your copy/10. Don't get sued (plagiarism edition).vtt

7.62KB

2. Crafting your copy/10.1 2.9 Handout - Avoiding plagiarism.pdf.pdf

374.98KB

2. Crafting your copy/10.2 2.9 Case Study - Sample legal case of plagiarism and its consequences.pdf.pdf

170.85KB

2. Crafting your copy/10.3 2.9 Handout - Types of plagiarism.pdf.pdf

187.55KB

2. Crafting your copy/11. Don't get sued part (legal edition).mp4

64.87MB

2. Crafting your copy/11. Don't get sued part (legal edition).vtt

10.31KB

2. Crafting your copy/12. Avoid common mistakes.mp4

173.29MB

2. Crafting your copy/12. Avoid common mistakes.vtt

12.45KB

2. Crafting your copy/12.1 2.10 Handout - Types of common mistakes.pdf.pdf

403.98KB

2. Crafting your copy/12.2 2.10 Handout - Resources to help correct and avoid mistakes.pdf.pdf

2.74MB

2. Crafting your copy/12.3 2.10 Worksheet - Correcting common mistakes found in sample copy.pdf.pdf

487.99KB

2. Crafting your copy/13. PRACTICE Crafting your copy.mp4

49.94MB

2. Crafting your copy/13. PRACTICE Crafting your copy.vtt

8.78KB

2. Crafting your copy/2. The art of persuasion.mp4

163.46MB

2. Crafting your copy/2. The art of persuasion.vtt

12.3KB

2. Crafting your copy/2.1 2.2 Handout - Concepts to remember.pdf.pdf

65.56KB

2. Crafting your copy/2.2 2.2 Worksheet - Rewrite sample copy to be more confident.pdf.pdf

41.76KB

2. Crafting your copy/2.3 2.2 Case study - Old Spice print ads.pdf.pdf

2.29MB

2. Crafting your copy/2.4 2.2 Worksheet - Finding your authority.pdf.pdf

78.87KB

2. Crafting your copy/3. How to use power words.mp4

141.89MB

2. Crafting your copy/3. How to use power words.vtt

9.25KB

2. Crafting your copy/3.1 2.3 Worksheet - Rewrite sample copy to better use power words.pdf.pdf

146.93KB

2. Crafting your copy/3.2 2.3 Handout - Power words and phrases.pdf.pdf

210.8KB

2. Crafting your copy/4. Structure and technique.mp4

171.75MB

2. Crafting your copy/4. Structure and technique.vtt

11.8KB

2. Crafting your copy/4.1 2.4 Handout - “Infomercial” structure.pdf.pdf

191.03KB

2. Crafting your copy/4.2 2.4 Worksheet - Using the 3 step structure.pdf.pdf

38.88KB

2. Crafting your copy/5. How to stir emotion.mp4

194.87MB

2. Crafting your copy/5. How to stir emotion.vtt

12.93KB

2. Crafting your copy/5.1 2.5 Worksheet - Review sample copy and determine if emotion was used effectively and how.pdf.pdf

287.26KB

2. Crafting your copy/5.2 2.5 Handout - Commonly used emotions in persuasive copy.pdf.pdf

265.64KB

2. Crafting your copy/5.3 2.5 Case Study - Find good examples of effective emotional appeals in a campaign and discuss.pdf.pdf

248.19KB

2. Crafting your copy/6. Writer's block.mp4

211.71MB

2. Crafting your copy/6. Writer's block.vtt

14.69KB

2. Crafting your copy/6.1 2.6 Activity - Good practices to prevent writer's block (habits to adopt).pdf.pdf

587.26KB

2. Crafting your copy/6.2 2.6 Worksheet - Beating writer's block (Jumpstart the writing process).pdf.pdf

320.03KB

2. Crafting your copy/6.3 2.6 Handout - Writer's block - tools, links, and tips.pdf.pdf

275.92KB

2. Crafting your copy/7. How to write simply.mp4

174.11MB

2. Crafting your copy/7. How to write simply.vtt

12.35KB

2. Crafting your copy/7.1 2.7 Activity - Find copy that could be simplified and find the excess.pdf.pdf

90.35KB

2. Crafting your copy/7.2 2.7 Worksheet - Planning your writing.pdf.pdf

308.42KB

2. Crafting your copy/7.3 2.7 Worksheet - Simplify sample copy.pdf.pdf

222.81KB

2. Crafting your copy/8. PRACTICE Writing simply.mp4

46.8MB

2. Crafting your copy/8. PRACTICE Writing simply.vtt

11.08KB

2. Crafting your copy/9. Copywriting styles.mp4

221.74MB

2. Crafting your copy/9. Copywriting styles.vtt

14.6KB

2. Crafting your copy/9.1 2.8 Handout - Copywriting styles breakdown.pdf.pdf

139.83KB

2. Crafting your copy/9.2 2.8 Worksheet - Flow chart - what style works for your needs.pdf.pdf

323.46KB

2. Crafting your copy/9.3 2.8 Activity - Practice communicating successfully in different styles.pdf.pdf

410.61KB

3. Copywriting formulas/1. Storytelling The Hero's Journey.mp4

191.27MB

3. Copywriting formulas/1. Storytelling The Hero's Journey.vtt

12.71KB

3. Copywriting formulas/1.1 3.1 Handout - Using the Power of Storytelling.pdf.pdf

1.08MB

3. Copywriting formulas/1.2 3.1 Handout - Dale Carnegie's 3 Part Magic Formula vs Pay It Forward Formula.pdf.pdf

9.49MB

3. Copywriting formulas/2. Storytelling More storytelling.mp4

63.51MB

3. Copywriting formulas/2. Storytelling More storytelling.vtt

11.25KB

3. Copywriting formulas/3. Persuasive formulas.mp4

121.57MB

3. Copywriting formulas/3. Persuasive formulas.vtt

9.62KB

3. Copywriting formulas/3.1 3.2 Activity - Using the “So what” Test.pdf.pdf

1.41MB

3. Copywriting formulas/3.2 3.2 Handout - Persuasive Formulas.pdf.pdf

1.09MB

3. Copywriting formulas/3.3 3.2 Worksheet - Using the 1-2-3-4 Formula.pdf.pdf

5.97MB

3. Copywriting formulas/4. Copywriting formulas AIDA and more.mp4

223.97MB

3. Copywriting formulas/4. Copywriting formulas AIDA and more.vtt

15.98KB

3. Copywriting formulas/4.1 3.3 Handout - Before After Bridge and UPWORDS Explained.pdf.pdf

778.94KB

3. Copywriting formulas/4.2 3.3 Worksheet - Using the ACCA and PPPP Formulas.pdf.pdf

9.61MB

3. Copywriting formulas/4.3 3.3 Handout - AIDA, ACCA, and PPPP Formulas.pdf.pdf

9.31MB

3. Copywriting formulas/4.4 3.3 Worksheet - Using the AIDA Formula.pdf.pdf

9.54MB

3. Copywriting formulas/5. PRACTICE Copywriting formulas.mp4

45.94MB

3. Copywriting formulas/5. PRACTICE Copywriting formulas.vtt

10.8KB

4. Copywriting for B2B vs B2C/1. Intro to copywriting for B2B vs B2C.mp4

15.05MB

4. Copywriting for B2B vs B2C/1. Intro to copywriting for B2B vs B2C.vtt

2.74KB

4. Copywriting for B2B vs B2C/2. Differences between B2B and B2C.mp4

121.62MB

4. Copywriting for B2B vs B2C/2. Differences between B2B and B2C.vtt

8.17KB

4. Copywriting for B2B vs B2C/2.1 4.2 Handout - Differences between B2B and B2C.pdf.pdf

9.79MB

4. Copywriting for B2B vs B2C/3. B2B Copywriting Best Practices.mp4

35.91MB

4. Copywriting for B2B vs B2C/3. B2B Copywriting Best Practices.vtt

7.77KB

4. Copywriting for B2B vs B2C/4. Case Study Zendesk.mp4

199.35MB

4. Copywriting for B2B vs B2C/4. Case Study Zendesk.vtt

13.87KB

4. Copywriting for B2B vs B2C/4.1 4.4 Case Study - Zendesk.pdf.pdf

587.33KB

5. Creating great headlines/1. Intro to creating headlines.mp4

17.99MB

5. Creating great headlines/1. Intro to creating headlines.vtt

3.39KB

5. Creating great headlines/2. How and why headlines work.mp4

153.89MB

5. Creating great headlines/2. How and why headlines work.vtt

11.13KB

5. Creating great headlines/2.1 5.2 Worksheet - Making bad headlines better.pdf.pdf

374.02KB

5. Creating great headlines/2.2 5.2 Handout - Headline Goals, Qualities of Good Headlines.pdf.pdf

4.81MB

5. Creating great headlines/3. Modern formulas for headlines.mp4

202.4MB

5. Creating great headlines/3. Modern formulas for headlines.vtt

16.16KB

5. Creating great headlines/3.1 5.3 Handout - Overview of Modern Headline Formulas.pdf.pdf

3.4MB

5. Creating great headlines/4. PRACTICE Modern formulas for headlines.mp4

35.1MB

5. Creating great headlines/4. PRACTICE Modern formulas for headlines.vtt

7.83KB

5. Creating great headlines/5. How to test headlines and why.mp4

177.83MB

5. Creating great headlines/5. How to test headlines and why.vtt

12.35KB

5. Creating great headlines/5.1 5.4 Case Study - Failed Headline Example.pdf.pdf

422.47KB

5. Creating great headlines/5.2 5.4 Handout - Testing breakdown, links to handy resources.pdf.pdf

3.75MB

5. Creating great headlines/6. Supporting headlines with leads.mp4

168.53MB

5. Creating great headlines/6. Supporting headlines with leads.vtt

11.85KB

5. Creating great headlines/6.1 5.5 Activity - Writing leads for strong headlines.pdf.pdf

326.6KB

5. Creating great headlines/7. Creating readable headlines.mp4

129.59MB

5. Creating great headlines/7. Creating readable headlines.vtt

10.17KB

5. Creating great headlines/7.1 5.6 Worksheet - Rewriting Headlines.pdf.pdf

1.04MB

5. Creating great headlines/7.2 5.6 Handout - Qualities of readable headlines.pdf.pdf

661.81KB

5. Creating great headlines/8. Twitter headlines.mp4

164.83MB

5. Creating great headlines/8. Twitter headlines.vtt

11.39KB

5. Creating great headlines/8.1 5.7 Handout - Fundamentals of good Twitter headlines, 4 U's.pdf.pdf

3.9MB

5. Creating great headlines/8.2 5.7 Activity - Collect examples of excellent Twitter headlines for swipe file.pdf.pdf

1.08MB

6. Copywriting for landing pages and CTAs/1. Intro to copywriting for landing pages.mp4

13.35MB

6. Copywriting for landing pages and CTAs/1. Intro to copywriting for landing pages.vtt

2.24KB

6. Copywriting for landing pages and CTAs/2. Landing page basics and structure.mp4

171.42MB

6. Copywriting for landing pages and CTAs/2. Landing page basics and structure.vtt

11.79KB

6. Copywriting for landing pages and CTAs/2.1 6.2 Handout - Landing page structure and common goals.pdf.pdf

2.03MB

6. Copywriting for landing pages and CTAs/3. PRACTICE Planning your landing page.mp4

23.73MB

6. Copywriting for landing pages and CTAs/3. PRACTICE Planning your landing page.vtt

7.36KB

6. Copywriting for landing pages and CTAs/4. Landing page copy styles and themes.mp4

189.31MB

6. Copywriting for landing pages and CTAs/4. Landing page copy styles and themes.vtt

13.29KB

6. Copywriting for landing pages and CTAs/4.1 6.2 Worksheet - Implementing Landing Page Themes.pdf.pdf

225.97KB

6. Copywriting for landing pages and CTAs/5. Writing copy for landing pages.mp4

144.18MB

6. Copywriting for landing pages and CTAs/5. Writing copy for landing pages.vtt

11.46KB

6. Copywriting for landing pages and CTAs/5.1 6.5 Worksheet - Improving landing page copy.pdf.pdf

5.78MB

6. Copywriting for landing pages and CTAs/5.2 6.5 Handout - Writing effective copy for landing pages.pdf.pdf

2.93MB

6. Copywriting for landing pages and CTAs/6. CTAs.mp4

148.42MB

6. Copywriting for landing pages and CTAs/6. CTAs.vtt

9.59KB

6. Copywriting for landing pages and CTAs/6.1 6.6 Activity - Creating calls to action.pdf.pdf

1018.89KB

6. Copywriting for landing pages and CTAs/6.2 6.6 Handout - Best Practices for Calls to Action.pdf.pdf

2.58MB

6. Copywriting for landing pages and CTAs/7. Case study Shipt.mp4

106.78MB

6. Copywriting for landing pages and CTAs/7. Case study Shipt.vtt

9.25KB

6. Copywriting for landing pages and CTAs/7.1 6.7 Case Study - Shipt.pdf.pdf

3.53MB

7. Copywriting for email/1. Intro to email copywriting.mp4

18.43MB

7. Copywriting for email/1. Intro to email copywriting.vtt

2.8KB

7. Copywriting for email/2. Product announcements and promotional emails.mp4

135.1MB

7. Copywriting for email/2. Product announcements and promotional emails.vtt

9.18KB

7. Copywriting for email/3. PRACTICE Email types - announcements & promos.mp4

24.8MB

7. Copywriting for email/3. PRACTICE Email types - announcements & promos.vtt

5.81KB

7. Copywriting for email/3.1 7.4 PRACTICE - Email types - Announcements and Promos.pdf.pdf

382.29KB

7. Copywriting for email/4. Newsletters and Transactional Emails.mp4

144.61MB

7. Copywriting for email/4. Newsletters and Transactional Emails.vtt

10.38KB

7. Copywriting for email/5. Email copy best practices.mp4

99.35MB

7. Copywriting for email/5. Email copy best practices.vtt

7.48KB

7. Copywriting for email/6. Subject lines.mp4

138.52MB

7. Copywriting for email/6. Subject lines.vtt

10.05KB

7. Copywriting for email/6.1 7.6 Handout - Subject Line Best Practices.pdf.pdf

255.17KB

7. Copywriting for email/7. Writing letters and brand messages.mp4

133.18MB

7. Copywriting for email/7. Writing letters and brand messages.vtt

10.09KB

7. Copywriting for email/8. Case study Physician Associates Survey.mp4

98.91MB

7. Copywriting for email/8. Case study Physician Associates Survey.vtt

8.41KB

7. Copywriting for email/8.1 7.8 Case study - Physician Associates Survey.pdf.pdf

6.58MB

8. Copywriting for social media/1. Intro to social media copywriting.mp4

22.03MB

8. Copywriting for social media/1. Intro to social media copywriting.vtt

4.26KB

8. Copywriting for social media/2. Social media platform differences.mp4

134.85MB

8. Copywriting for social media/2. Social media platform differences.vtt

10.74KB

8. Copywriting for social media/2.1 8.2 Handout - Social Media Platform Differences.pdf.pdf

9.72MB

8. Copywriting for social media/3. PRACTICE Social media platform differences.mp4

23.84MB

8. Copywriting for social media/3. PRACTICE Social media platform differences.vtt

5.69KB

8. Copywriting for social media/4. Writing profiles for social media.mp4

99.99MB

8. Copywriting for social media/4. Writing profiles for social media.vtt

8.37KB

8. Copywriting for social media/4.1 8.4 Activity - Practice writing social profiles.pdf.pdf

8.02MB

8. Copywriting for social media/4.2 8.4 Handout - Writing Social Media Profiles.pdf.pdf

2.64MB

8. Copywriting for social media/5. Headline and copy best practices.mp4

141.87MB

8. Copywriting for social media/5. Headline and copy best practices.vtt

11.65KB

8. Copywriting for social media/5.1 8.5 Worksheet - Creating Effective Headlines and Copy for Social Media.pdf.pdf

260.76KB

8. Copywriting for social media/6. Copywriting for Facebook.mp4

150.29MB

8. Copywriting for social media/6. Copywriting for Facebook.vtt

12.17KB

8. Copywriting for social media/6.1 8.6 Handout - Copywriting for Facebook.pdf.pdf

1.29MB

8. Copywriting for social media/6.2 8.6 Worksheet - Writing Effective Copy for Facebook.pdf.pdf

603.79KB

8. Copywriting for social media/7. Copywriting for LinkedIn.mp4

103.69MB

8. Copywriting for social media/7. Copywriting for LinkedIn.vtt

8.18KB

8. Copywriting for social media/7.1 8.7 Worksheet - Optimizing LinkedIn Profile Copy.pdf.pdf

1.49MB

8. Copywriting for social media/8. Case study iostudio.mp4

96.58MB

8. Copywriting for social media/8. Case study iostudio.vtt

8.46KB

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1.口内発射 2.DASS-103 3.嫁の姉の無防備なパンチラに思わず勃起 4.NIGHT CLUB 5.Attack the Block 2011 6.體操 7.Lūṭ 8.1 1 9.org023 10.DANDY-374 11.sone-155 12.audrey czech 13.ABP-172 14.skmj-122 15.rgd-244 16.SPRD-1017 17.口罩美眉摳逼爽露芳容 18.nxg-490 19.naac 011 20.heyzo-2927 21.FC2-PPV-3172351 22.Abs141 23. FC2 PPV 1342875 24.連発 25.jul 185 26.XKTC007 27.PRIAN-002 28.JUFE 209 29.Autumn Falls2019 30. BAZX-172