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122.15KB
03-Module 2 - Content/05-2.5 How To.txt
1.07KB
03-Module 2 - Content/05-Module_2.5_-_How_To
6.57MB
03-Module 2 - Content/05-Screenshot_2018-07-03 Customers From Content.png
122.02KB
03-Module 2 - Content/06-2.5 How To.mp4
114.63MB
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03-Module 2 - Content/06-2.6 Mega Projects.txt
661B
03-Module 2 - Content/06-Module_2.6_-_Mega_Projects
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03-Module 2 - Content/06-Screenshot_2018-07-03 Customers From Content.png
123.18KB
03-Module 2 - Content/07-2.7 Opinion.mp4
124.42MB
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03-Module 2 - Content/07-2.7 Opinion.txt
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03-Module 2 - Content/07-Module_2.7_-_Opinion
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03-Module 2 - Content/07-Screenshot_2018-07-03 Customers From Content.png
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03-Module 2 - Content/08- 2.8 Data.txt
404B
03-Module 2 - Content/08-2.8 Data.mp4
219.97MB
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03-Module 2 - Content/08-Module_2.8_-_Data.pdf
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03-Module 2 - Content/08-Screenshot_2018-07-03 Customers From Content.png
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04-Module 3 - Promotion/01-3.1 Introduction to Content Promotion.mp4
10.02MB
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81.16KB
04-Module 3 - Promotion/02-3.2 Content Promotion Research.mp4
136.54MB
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127.53KB
04-Module 3 - Promotion/03-3.3 Community Content Promotion 2.mp4
243.22MB
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04-Module 3 - Promotion/04-3.4 Influencer Promotion.mp4
110.36MB
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04-Module 3 - Promotion/04-Screenshot_2018-07-03 Customers From Content.png
192.51KB
04-Module 3 - Promotion/05-3.5 Guest Posting Strategy.mp4
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04-Module 3 - Promotion/06-3.6 PR Promotion Strategy.mp4
80.21MB
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124.17KB
05-Module 4 - Conversions/01-4.1 Calls to Action.mp4
181.37MB
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05-Module 4 - Conversions/02-4.2 Email Newsletter vs. Product CTAs.mp4
300.83MB
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05-Module 4 - Conversions/02-Lead Nurture vs. Direct Conversions.xlsx
17.01KB
05-Module 4 - Conversions/02-Module_4.2_-_Lead_Nurture_vs._Direct_Conversions.pdf
2.26MB
05-Module 4 - Conversions/02-Screenshot_2018-07-03 Customers From Content.png
101.38KB
05-Module 4 - Conversions/03-4.3 Content Conversion Case Studies.mp4
121.65MB
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108.11KB
05-Module 4 - Conversions/04-4.4 AB Testing (Blog CTAs).mp4
132.76MB
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05-Module 4 - Conversions/04-4.4 AB Testing (Blog CTAs).txt
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05-Module 4 - Conversions/04-Module_4.4_-_AB_Testing
1.5MB
05-Module 4 - Conversions/04-Screenshot_2018-07-03 Customers From Content(1).png
89.51KB
05-Module 4 - Conversions/04-Screenshot_2018-07-03 Customers From Content.png
126.16KB
06-Module 5 - ROI and Analytics/01-5.1 Understanding Content Marketing ROI.mp4
132.15MB
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06-Module 5 - ROI and Analytics/01-Module_5.1_-_Content_Marketing_CAC.pdf
2.56MB
06-Module 5 - ROI and Analytics/01-Screenshot_2018-07-03 Customers From Content.png
104.12KB
06-Module 5 - ROI and Analytics/02-5.2 The CAC Model.mp4
231.99MB
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06-Module 5 - ROI and Analytics/02-G&C Content Marketing CAC Model.xlsx
110.13KB
06-Module 5 - ROI and Analytics/02-Goal Setting and Sensitivities.mp4
300.74MB
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06-Module 5 - ROI and Analytics/02-Sales and PPC CAC.mp4
109.13MB
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06-Module 5 - ROI and Analytics/02-Screenshot_2018-07-03 Customers From Content(1).png
260.31KB
06-Module 5 - ROI and Analytics/02-Screenshot_2018-07-03 Customers From Content(2).png
123.03KB
06-Module 5 - ROI and Analytics/02-Screenshot_2018-07-03 Customers From Content.png
93.13KB
06-Module 5 - ROI and Analytics/03-5.3 Which Google Analytics Reports Are Useful for Content Marketing.mp4
104.1MB
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06-Module 5 - ROI and Analytics/03-5.3 Which Google Analytics Reports Are Useful for Content Marketing.txt
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06-Module 5 - ROI and Analytics/03-Screenshot_2018-07-03 Customers From Content(1).png
129.34KB
06-Module 5 - ROI and Analytics/03-Screenshot_2018-07-03 Customers From Content.png
107.81KB
06-Module 5 - ROI and Analytics/03-Setting Up Google Analytics Goals.mp4
34.59MB
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07-Module 6 - Scaling/01-6.1 Why A Content Marketer Isn't A Writer.mp4
6.8MB
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07-Module 6 - Scaling/01-Module_6.1_-_A_content_manager_isn't_a_writer.pdf
1.19MB
07-Module 6 - Scaling/01-Screenshot_2018-07-03 Customers From Content.png
128.52KB
07-Module 6 - Scaling/02-6.2 Options to Create High Quality Content at Scale.mp4
148.07MB
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07-Module 6 - Scaling/02-Module_6.2_-_Options_to_Create_Quality_Content_at_Scale.pdf
8.53MB
07-Module 6 - Scaling/02-Screenshot_2018-07-03 Customers From Content.png
85.95KB
07-Module 6 - Scaling/03-6.3 How to Find and Hire Writers.mp4
168.4MB
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07-Module 6 - Scaling/03-Grow-and-Convert-Writer-Onboarding-Guide.pdf
56.31KB
07-Module 6 - Scaling/03-Module_6.3_-_How_To_Find_and_Evaluate_Freelance_Writers.pdf
6.35MB
07-Module 6 - Scaling/03-Screenshot_2018-07-03 Customers From Content.png
108.1KB
07-Module 6 - Scaling/04-6.4 How Much to Pay Writers.mp4
36.19MB
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07-Module 6 - Scaling/04-Module_6.4_-_How_Much_to_Pay_Writers.pdf
519.3KB
07-Module 6 - Scaling/04-Screenshot_2018-07-03 Customers From Content.png
116.67KB
07-Module 6 - Scaling/05-6.5 How to Manage Freelancer Writers.mp4
97.18MB
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07-Module 6 - Scaling/05-Module_6.5_-_How_to_Manage_Writers.pdf
434.14KB
07-Module 6 - Scaling/05-Screenshot_2018-07-03 Customers From Content.png
110.65KB
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